ExecutivePulse
GA

Georgia

Population 10,940,407
6 Sources Updated September 10, 2026
10.9M
Population
334,922,499 U.S.
$77,353
Median Income
$80,734 national
$881.5B
GDP (current $), change real
3.4%
Unemployment
4.0% national

County Map

Click a county to view its economic profile

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household
$77,353
Per Capita
$40,924
Mean Household
$106,944
Poverty Rate
13.4%

Age & Race / Ethnicity

Source: Census Bureau ACS 2020-2024 · Table B01001, B02001, B03003
65+: 15% (1,636,809 residents) 55-64: 12.3% (1,344,347 residents) 35-54: 26.3% (2,872,800 residents) 18-34: 23.3% (2,544,953 residents) Under 18: 23.2% (2,541,498 residents) 38 Median Age
Cohorts
Under 18 · 23.2%
18-34 · 23.3%
35-54 · 26.3%
55-64 · 12.3%
65+ · 15%
Race & Ethnicity
White50.9%
Black or African American31.1%
Two or More Races8.3%
Some Other Race4.6%
Asian4.5%
American Indian and Alaska Native0.4%
Native Hawaiian and Other Pacific Islander0.1%
Hispanic or Latino(any race)11%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
89.2%
High School+
National: 89.6%
0.4 pts
34.9%
Bachelor's+
National: 35.7%
0.8 pts
13.9%
Graduate+
National: 14.1%
0.2 pts

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
10,940,407
Population
5,496,061
Labor Force
Employed
5,213,857
Unemployment Rate BLS LAUS 2024 annual
3.4%
2025 is not shown for Georgia: a state annual average needs all 12 months and the Bureau of Labor Statistics has published 11. County pages draw on the separate annual series and may show 2025.
Mean Commute 2 min above national avg
28.3 min
Work From Home vs 15.1% national
15.9%
Labor Force and Employed are ACS 5-Year survey estimates; the Unemployment Rate above comes from BLS LAUS, a separate monthly survey with its own methodology. The two won't reconcile by subtracting one from the other.
Georgia's median household income sits 4% below the national median. At 13.4%, its poverty rate runs 0.9 pts above the ~12.5% national level, relevant for federal funding eligibility narratives. Bachelor's-or-higher attainment of 34.9% trails the national average of 35.7%.
Source: U.S. Census Bureau American Community Survey 2020-2024 5-Year Estimates (released December 2025). Figures reflect the most recent Census release, older news reports may cite prior vintages.
Key Takeaways
  • Income near the national median: Median household income tracks the national median, indicating a broad-based consumer market.
  • Broadly in line with U.S. norms across income, poverty, education, and age.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$881.5B
Gross Domestic Product · 2024
Source: Bureau of Economic Analysis · CAGDP2 Regional GDP
96.293
Cost of Living - Below Avg

Top Private-Sector Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2025 Annual · Private sector only, with government shown below
Top private-sector industries by employment in Georgia, with employment, share of top sectors, and average wage. Government employment is excluded and reported separately below the table.
IndustryEmployment% of Top SectorsAvg Wage
1Health Care and Social Assistance
613,199 17.1%
$70,125
2Retail Trade
509,368 14.2%
$41,875
3Accommodation and Food Services
451,749 12.6%
$27,361
4Manufacturing
425,082 11.9%
$75,390
5Professional, Scientific, and Technical Services
336,505 9.4%
$117,810
6Administrative and Support and Waste Management
319,098 8.9%
$57,238
7Transportation and Warehousing
264,722 7.4%
$70,650
8Construction
234,615 6.6%
$84,608
9Wholesale Trade
226,549 6.3%
$101,692
10Finance and Insurance
195,577 5.5%
$124,218
Government employment · context only
683,579

Public-sector jobs are not in the table above and are not part of any share or location quotient on this page. Both are measured on the private economy only, 4,206,571 private jobs in 2025: every location quotient divides by that total, and the % of Top Sectors column divides by the sectors listed above. Private employment is the standard basis for measuring industry concentration because government employment mostly serves the resident population rather than an outside market. Nothing on this card is expected to add up with the government figure.

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Key Takeaways
  • Largest private-sector industry: Health Care and Social Assistance employs 613,199 workers (17.1% of the tracked sectors), at an average wage of $70,125. Every industry figure on this page is private sector; government employs a further 683,579 and is counted separately.
  • Economic scale: State GDP of $881.5B (2024).
  • Wage stratification: Finance and Insurance averages $124,218 while Accommodation and Food Services averages $27,361, a 4.5x spread in the same economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP (CAGDP2).

Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Chart source: BLS QCEW · broad NAICS supersector · private sector · Location Quotient vs. national private-sector employment share. The same supersector axes appear on every profile, so the shape can be compared across geographies.
Concentrated Industries
List source: BLS QCEW · 3-digit NAICS sub-sector · private sector · Location Quotient vs. national private-sector employment share.
Same source and same private-sector basis as the Top Industries table above. These sit at a finer level than the chart's supersector axes, so the two sets of values are not directly comparable. The sub-sector view surfaces specialization the supersector view masks, such as Textile Product Mills here.
Textile Product Mills
8.19x
24,023
Textile Mills
5.29x
13,585
Forestry and Logging
2.73x
3,955
Wholesale Trade Agents and Brokers
2.73x
38,310
Air Transportation
2.04x
36,861
Paper Manufacturing
1.96x
21,776
Telecommunications
1.66x
31,048
Wood Product Manufacturing
1.65x
20,965
Computing Infrastructure Providers and Data Processing
1.61x
24,620

Attraction Opportunities - Below-Average Industries

LQ < 0.5, below-average employment, screened against industrial power cost. Source: BLS QCEW · 3-digit NAICS sub-sector
0.02x
Oil and Gas Extraction
91 employed
0.05x
Support Activities for Mining
461 employed
0.15x
Water Transportation
329 employed
0.31x
Computer and Electronic Product Manufacturing
9,903 employed
0.33x
Transit and Ground Passenger Transportation
5,929 employed
0.38x
Pipeline Transportation
673 employed
0.45x
Support Activities for Agriculture and Forestry
5,366 employed
0.45x
Petroleum and Coal Products Manufacturing
1,544 employed
Screened on industrial power cost only. Industrial electricity in Georgia costs 7.81¢/kWh against 8.62¢/kWh nationally (2025). Land area and freight access are not assessed at state level. Source: EIA.
Key Takeaways
  • Top specialization: Textile Product Mills concentrates at 8.19x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity.
  • Cluster depth: 9 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base across the state.
  • Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment.
Source: BLS QCEW sub-sector Location Quotients.
Industry Employment Composition
Georgia's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of the top private supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2025 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2024 5-Year Estimates · Tables B25001, B25077, B25064
$303,300
Median Home Value vs 2019
$1,393
Rent/Mo
65.7%
Owner-Occ
10.3%
Vacancy
3.9x
Home Value to Income Ratio
vs. ~4.1x national average

HUD Fair Market Rents (Statewide)

Renter-household-weighted average across 159 Fair Market Rent areas · Source: HUD · Fair Market Rents FY2026 · Affordability threshold and renter cost burden from Census ACS B25119, B25070
Studio
$1,314/mo$671 to $1,585
1 Bedroom
$1,387/mo$742 to $1,660
2 Bedroom
$1,551/mo$973 to $1,820
3 Bedroom
$1,910/mo$1,167 to $2,235
4 Bedroom
$2,257/mo$1,288 to $2,605
30% of monthly median renter household income (~$1,246/mo, from a renter median of $49,820) · rents above this line are typically considered cost-burdened.
Measured: 48.4% of renter households already pay 30% or more of income on rent, and 24.8% pay 50% or more.
Key Takeaways
  • In line with national: Home value to income ratio of 3.9x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
  • Elevated vacancy: 10.3% vacancy rate; potential redevelopment opportunity.
  • Rent affordability gap: None of the 5 HUD Fair Market Rent bedroom sizes sit below what a household on the median renter income of $49,820 can pay without cost burden (~$1,246/mo), and 48.4% of renter households are already cost-burdened, 24.8% severely so.
Source: Census ACS housing tables.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23025, B08303, B08301
6,762,100
Working Age (18-64) vs 2019
Labor force participation rate: 66.1% of population aged 18+ 66% Participation (18+)
vs 2019
Mean Commute 2 min above national avg
28.3 min
Work From Home vs 15.1% national
15.9%

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
34.9%
HS Diploma+
89.2%
6 Largest Institutions by Credentials Awarded
Degrees, certificates, and other credentials awarded last academic year (College Scorecard).
University of Georgia 13,515/yr
Georgia Institute of Technology-Main Campus 9,969/yr
Georgia State University 8,351/yr
Kennesaw State University 7,682/yr
Georgia Southern University 5,669/yr
Emory University 5,171/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
19.9%
55-64 of working-age population (18-64)
Same cohort is 12.3% of total population, the basis used in the Demographics cohort chart.

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
41.6%
Service
15%
Sales & Office
20.6%
Construction / Maint.
8.3%
Production / Transport
14.5%
Bars are drawn on a 0% to 60% axis, so bar length is proportional to actual share. Labels give each group's share of 5,213,857 employed workers.
Key Takeaways
  • Healthy participation: 66.1% of the population aged 18+ is in the labor force, reflecting a steady, available workforce statewide.
Source: ACS workforce data.

County Profiles

159 counties in Georgia

Appling County FIPS 13001 Atkinson County FIPS 13003 Bacon County FIPS 13005 Baker County FIPS 13007 Baldwin County FIPS 13009 Banks County FIPS 13011 Barrow County FIPS 13013 Bartow County FIPS 13015 Ben Hill County FIPS 13017 Berrien County FIPS 13019 Bibb County FIPS 13021 Bleckley County FIPS 13023 Brantley County FIPS 13025 Brooks County FIPS 13027 Bryan County FIPS 13029 Bulloch County FIPS 13031 Burke County FIPS 13033 Butts County FIPS 13035 Calhoun County FIPS 13037 Camden County FIPS 13039 Candler County FIPS 13043 Carroll County FIPS 13045 Catoosa County FIPS 13047 Charlton County FIPS 13049 Chatham County FIPS 13051 Chattahoochee County FIPS 13053 Chattooga County FIPS 13055 Cherokee County FIPS 13057 Clarke County FIPS 13059 Clay County FIPS 13061 Clayton County FIPS 13063 Clinch County FIPS 13065 Cobb County FIPS 13067 Coffee County FIPS 13069 Colquitt County FIPS 13071 Columbia County FIPS 13073 Cook County FIPS 13075 Coweta County FIPS 13077 Crawford County FIPS 13079 Crisp County FIPS 13081 Dade County FIPS 13083 Dawson County FIPS 13085 Decatur County FIPS 13087 DeKalb County FIPS 13089 Dodge County FIPS 13091 Dooly County FIPS 13093 Dougherty County FIPS 13095 Douglas County FIPS 13097 Early County FIPS 13099 Echols County FIPS 13101 Effingham County FIPS 13103 Elbert County FIPS 13105 Emanuel County FIPS 13107 Evans County FIPS 13109 Fannin County FIPS 13111 Fayette County FIPS 13113 Floyd County FIPS 13115 Forsyth County FIPS 13117 Franklin County FIPS 13119 Fulton County FIPS 13121 Gilmer County FIPS 13123 Glascock County FIPS 13125 Glynn County FIPS 13127 Gordon County FIPS 13129 Grady County FIPS 13131 Greene County FIPS 13133 Gwinnett County FIPS 13135 Habersham County FIPS 13137 Hall County FIPS 13139 Hancock County FIPS 13141 Haralson County FIPS 13143 Harris County FIPS 13145 Hart County FIPS 13147 Heard County FIPS 13149 Henry County FIPS 13151 Houston County FIPS 13153 Irwin County FIPS 13155 Jackson County FIPS 13157 Jasper County FIPS 13159 Jeff Davis County FIPS 13161 Jefferson County FIPS 13163 Jenkins County FIPS 13165 Johnson County FIPS 13167 Jones County FIPS 13169 Lamar County FIPS 13171 Lanier County FIPS 13173 Laurens County FIPS 13175 Lee County FIPS 13177 Liberty County FIPS 13179 Lincoln County FIPS 13181 Long County FIPS 13183 Lowndes County FIPS 13185 Lumpkin County FIPS 13187 Macon County FIPS 13193 Madison County FIPS 13195 Marion County FIPS 13197 McDuffie County FIPS 13189 McIntosh County FIPS 13191 Meriwether County FIPS 13199 Miller County FIPS 13201 Mitchell County FIPS 13205 Monroe County FIPS 13207 Montgomery County FIPS 13209 Morgan County FIPS 13211 Murray County FIPS 13213 Muscogee County FIPS 13215 Newton County FIPS 13217 Oconee County FIPS 13219 Oglethorpe County FIPS 13221 Paulding County FIPS 13223 Peach County FIPS 13225 Pickens County FIPS 13227 Pierce County FIPS 13229 Pike County FIPS 13231 Polk County FIPS 13233 Pulaski County FIPS 13235 Putnam County FIPS 13237 Quitman County FIPS 13239 Rabun County FIPS 13241 Randolph County FIPS 13243 Richmond County FIPS 13245 Rockdale County FIPS 13247 Schley County FIPS 13249 Screven County FIPS 13251 Seminole County FIPS 13253 Spalding County FIPS 13255 Stephens County FIPS 13257 Stewart County FIPS 13259 Sumter County FIPS 13261 Talbot County FIPS 13263 Taliaferro County FIPS 13265 Tattnall County FIPS 13267 Taylor County FIPS 13269 Telfair County FIPS 13271 Terrell County FIPS 13273 Thomas County FIPS 13275 Tift County FIPS 13277 Toombs County FIPS 13279 Towns County FIPS 13281 Treutlen County FIPS 13283 Troup County FIPS 13285 Turner County FIPS 13287 Twiggs County FIPS 13289 Union County FIPS 13291 Upson County FIPS 13293 Walker County FIPS 13295 Walton County FIPS 13297 Ware County FIPS 13299 Warren County FIPS 13301 Washington County FIPS 13303 Wayne County FIPS 13305 Webster County FIPS 13307 Wheeler County FIPS 13309 White County FIPS 13311 Whitfield County FIPS 13313 Wilcox County FIPS 13315 Wilkes County FIPS 13317 Wilkinson County FIPS 13319 Worth County FIPS 13321

AI Insights

Sample output. Pulse AI analysis draws on 6 federal data sources.

Sample AI Insight

Georgia shows strong potential for textile product mills attraction, with a 8.19x concentration and 24,023 jobs in this sub-sector.

Cluster depth across textile product mills, textile mills, and forestry and logging creates supply-chain attraction leverage, a structural advantage for industrial recruitment.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

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Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2025
BEA Regional GDP2024
Census CBP2024
HUD Fair Market RentsFY2026
USAspending.govFY2026

Frequently Asked Questions

Key economic and demographic figures for Georgia, from federal data sources.

What is the population of Georgia?

10,940,407 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Georgia?

$77,353 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the unemployment rate in Georgia?

3.4% (2024 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of Georgia?

$881.5B (BEA CAGDP2 (Regional)).