Privacy Policy

1. Introduction

ExecutivePulse ("we," "our," or "us") is committed to protecting the privacy and security of our website visitors' personal information. This Privacy Policy describes how we collect, use, disclose, and safeguard information when you visit and interact with our website at www.executivepulse.com ("Website").

This policy applies specifically to www.executivepulse.com and does not cover our CRM application or services, which are governed by separate terms and privacy policies.

2. Information We Collect

2.1 Information You Provide to Us

Contact Forms: When you submit contact forms, demo requests, or inquiries through our website, we collect your name, email address, job title, organization name, phone number, and any messages or information you provide.

Newsletter Subscriptions: If you subscribe to our newsletter or updates, we collect your email address and any preferences you specify.

Event Registrations: When you register for webinars, events, or downloads, we may collect your name, email, job title, organization, and related information.

Communications: Any information you provide when contacting us directly via email, phone, or other communication methods.

2.2 Information We Collect Automatically

Website Usage Data: Information about how you interact with our website, including pages viewed, time spent on pages, links clicked, and browsing patterns.

Device Information: Information about your device including IP address, browser type, operating system, screen resolution, and referring website.

Cookies and Similar Technologies: We use cookies, web beacons, and similar tracking technologies to enhance user experience, analyze website traffic, and understand visitor behavior.

Log Data: Server logs that may include IP addresses, access times, pages requested, user agent strings, and referring URLs.

2.3 Information from Third Parties

Analytics Services: Information from web analytics services (such as Google Analytics) that help us understand website performance and visitor behavior.

Marketing Platforms: Information from marketing and advertising platforms to measure campaign effectiveness and website traffic sources.

3. How We Use Your Information

We use the collected information for the following purposes:

3.1 Website Operation and Improvement

• Operate, maintain, and improve our website
• Provide requested information, demos, and support
• Respond to inquiries and communicate with visitors
• Analyze website usage to enhance user experience

3.2 Marketing and Communications

• Send newsletters and marketing communications (with your consent)
• Provide information about our products and services
• Notify you about updates, events, and relevant industry information
• Measure and improve our marketing effectiveness

3.3 Analytics and Insights

• Analyze website traffic and visitor behavior
• Generate reports on website performance
• Understand how visitors find and use our website
• Develop and improve our content and user experience

3.4 Legal and Security

• Comply with legal obligations and government requests
• Protect against fraud, abuse, and security threats
• Enforce our Terms of Use and other policies
• Maintain website security and prevent unauthorized access

4. How We Share Your Information

4.1 Service Providers

We may share information with trusted third-party service providers who assist in operating our website and business, including:

• Web hosting and content delivery providers
• Email marketing and communication platforms
• Website analytics services (such as Google Analytics)
• Customer support and help desk services
• Marketing automation and advertising platforms

All service providers are contractually required to protect your information and use it only for the specific services they provide to us.

4.2 Legal Requirements

We may disclose information when required by law, regulation, legal process, or government request, including:

• Compliance with subpoenas, court orders, or legal proceedings
• Response to lawful requests from government agencies
• Protection of our legal rights and interests

4.3 Business Transfers

In connection with any merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity, subject to the same privacy protections.

4.4 Consent

We may share information for other purposes with your explicit consent.

5. Data Security

We implement industry-standard security measures to protect your information, including:

• Encryption: Data is encrypted in transit and at rest using advanced encryption standards
• Access Controls: Role-based access controls and multi-factor authentication
• Regular Audits: Security assessments and vulnerability testing
• Employee Training: Regular security awareness training for all personnel
• Incident Response: Established procedures for responding to security incidents

However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required or permitted by law. Specific retention periods include:

• Contact Information: Retained for 3 years after last contact or until you request removal
• Website Analytics Data: Typically retained for 26 months in accordance with Google Analytics default settings
• Marketing Communications: Retained until you unsubscribe or request removal
• Legal and Compliance Records: Retained as required by applicable laws and regulations

7. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

7.1 Access and Portability

• Request access to your personal information
• Receive a copy of your data in a portable format

7.2 Correction and Updates

• Correct inaccurate or incomplete information
• Update your account information and preferences

7.3 Deletion

• Request deletion of your personal information (subject to legal retention requirements)
• Close your account and delete associated data

7.4 Restrictions and Objections

• Restrict processing of your information in certain circumstances
• Object to processing based on legitimate interests

7.5 Communications

• Opt out of marketing communications
• Manage notification preferences

To exercise these rights, contact us at support@executivepulse.com.

8. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Enhance website functionality and user experience
• Remember your preferences and settings
• Analyze website traffic and visitor behavior
• Measure the effectiveness of our marketing campaigns
• Provide personalized content and recommendations

You can control cookie settings through your browser, but disabling certain cookies may limit website functionality. For more detailed information about our use of cookies, please see our Cookie Policy.

9. International Data Transfers

If you are located outside the United States, your information may be transferred to and processed in the United States where our servers are located. We ensure appropriate safeguards are in place for international data transfers in compliance with applicable privacy laws.

10. Children's Privacy

Our Service is not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected such information, we will take steps to delete it promptly.

11. State-Specific Privacy Rights

11.1 California Residents (CCPA/CPRA)

California residents have additional rights under the California Consumer Privacy Act, including the right to know about personal information collected, sold, or disclosed, and the right to opt out of the sale of personal information.

11.2 Other State Laws

Residents of other states may have additional rights under applicable state privacy laws. Contact us for information about your specific rights.

12. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. We will notify you of material changes by:

• Posting the updated policy on our website with a new effective date
• Sending email notifications to those who have provided email addresses
• Providing prominent notice on our website homepage

Continued use of our website after changes take effect constitutes acceptance of the updated policy.