ExecutivePulse
Official Federal Data

Haralson County, Georgia

Atlanta-Sandy Springs-Roswell, GA · Population 31,285
10 Sources Updated September 10, 2026
$72,127 up from the baseline named below
Median Income (nominal) vs 2019
$80,734 national
3.2% up from the baseline named below
Unemployment vs 2024
4.3% national
$1.4B up from the baseline named below
GDP (nominal) real change vs 2023
17% up from the baseline named below
Bachelor's+ vs 2019
35.7% national

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household (nominal)
$72,127 up from 2019 vs 2019
Per Capita
$34,293 up from 2019 vs 2019
Mean Household
$91,497 up from 2019 vs 2019
Median Household (cost-of-living adjusted)
$72,055 metro RPP 100.1
Poverty Rate
15.4% up from 2019 vs 2019
Median Income Comparison
Haralson County$72,127
Georgia$77,353
National$80,734
Haralson County is $5,226 (6.8%) below the Georgia median.
Cost-of-living adjustment uses the BEA all-items regional price parity for Atlanta-Sandy Springs-Roswell, GA, 100.1 against a national average of 100 (2024). BEA publishes regional price parity at state and metropolitan level only; there is no county figure, so the metro index stands in for Haralson County and the adjusted median is an approximation. Per capita and mean household income above are nominal and carry no adjustment.

Population Profile

Source: Census Bureau ACS 2020-2024 · Table B01001, B02001, B03003
65+: 15.5% (4,840 residents) 55-64: 12.9% (4,036 residents) 35-54: 26.6% (8,326 residents) 18-34: 21.3% (6,654 residents) Under 18: 23.7% (7,429 residents) 39 Median Age
CohortsShare of total population
Under 18 · 23.7%
18-34 · 21.3%
35-54 · 26.6%
55-64 · 12.9%
65+ · 15.5%
Race & Ethnicity
White90.1%
Black or African American5%
Two or More Races3.5%
Some Other Race0.8%
Asian0.6%
American Indian and Alaska Native0%
Native Hawaiian and Other Pacific Islander0%
Hispanic or Latino(any race)2.1%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
84.6%
High School+
National: 89.6%
down from national 5.0 pts vs national
17%
Bachelor's+
National: 35.7%
down from national 18.7 pts vs national
5.8%
Graduate+
National: 14.1%
down from national 8.3 pts vs national

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
31,285
Population
15,061
Labor Force
Employed
14,391
Unemployment Rate BLS LAUS 2025 annual
3.2% up from 2024 +0.1 pts vs 2024
Mean Commute 7 min above national avg
33.8 min
Work From Home vs 15.1% national
9.6%
Labor Force and Employed are ACS 5-Year survey estimates; the Unemployment Rate above comes from BLS LAUS, a separate monthly survey with its own methodology. The two won't reconcile by subtracting one from the other.
Key Takeaways
  • Income gap: Households earn meaningfully less than the national median, which directly affects retail demand, housing absorption, and tax base.
  • Below the state median: Median household income runs $5,226 (6.8%) under the Georgia median, so statewide income averages overstate local household buying power.
  • Elevated poverty: At 15.4%, the rate is in economically distressed territory and supports federal funding narratives (CDFI, NMTC, EDA).
  • Talent gap: Bachelor's-or-higher attainment trails the national average by 18.7 pts, relevant for advanced-services attraction strategy.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$1.4B up from 2023 +10.5% vs 2023
Gross Domestic Product · 2024
+10.5% real (inflation-adjusted) · +13% nominal · 2023 to 2024
Source: Bureau of Economic Analysis · level and nominal change from CAGDP2 (current dollars); real change from CAGDP9 (chained 2017 dollars), both all-industry total. The two series agree in 2017, the chain reference year, and diverge by the amount of price change since.
100.1
Cost of Living · metro · Above Avg

Top Private-Sector Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2025 Annual · Private sector only, with government shown below
Top private-sector industries by employment in Haralson County, Georgia, with employment, share of top sectors, and average wage. Government employment is excluded and reported separately below the table.
IndustryEmploymentShare of Top 9Avg Wage
1Manufacturing
2,175 45.8%
$65,111
2Construction
781 16.4%
$73,118
3Retail Trade
758 16.0%
$32,994
4Finance and Insurance
346 7.3%
$106,689
5Wholesale Trade
337 7.1%
$61,281
6Administrative and Support and Waste Management
190 4.0%
$40,295
7Other Services (except Public Administration)
130 2.7%
$48,529
8Information
19 0.4%
$104,604
9Real Estate and Rental and Leasing
12 0.3%
$35,889
Government employment · context only
1,645

Public-sector jobs are not in the table above and are not part of any share or location quotient on this page. Both are measured on the private economy only, 6,504 private jobs in 2025: every location quotient divides by that total, and the Share of Top 9 column divides by the 9 sectors listed above. Private employment is the standard basis for measuring industry concentration because government employment mostly serves the resident population rather than an outside market. Nothing on this card is expected to add up with the government figure.

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Key Takeaways
  • Largest private-sector industry: Manufacturing employs 2,175 workers (45.8% of tracked sectors), at an average wage of $65,111. Every industry figure on this page is private sector; government employs a further 1,645 and is counted separately.
  • Economic scale: Regional GDP of $1.4B (2024).
  • Wage stratification: Finance and Insurance averages $106,689 while Retail Trade averages $32,994, a 3.2x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
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Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Chart source: BLS QCEW · broad NAICS supersector · private sector · Location Quotient vs. national private-sector employment share. The same supersector axes appear on every profile, so the shape can be compared across counties.
Concentrated Industries
List source: BLS QCEW · 3-digit NAICS sub-sector · private sector · Location Quotient vs. national private-sector employment share.
Same source and same private-sector basis as the Top Industries table above. These sit at a finer level than the chart's supersector axes, so the two sets of values are not directly comparable. The sub-sector view surfaces specialization the supersector view masks, such as Transportation Equipment Manufacturing here.
Transportation Equipment Manufacturing
13.31x
1,129
Gasoline Stations and Fuel Dealers
4.47x
229
Heavy and Civil Engineering Construction
3.68x
213
Credit Intermediation and Related Activities
2.57x
322
Health and Personal Care Retailers
1.86x
96
Specialty Trade Contractors
1.76x
447

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Concentrated Sub-Sectors
6 sub-sectors at LQ ≥ 1.5
Largest grouping among them is Manufacturing Cluster at 46.3% of the employment across all of them, which signals supply-chain fit for site selectors
2,436
Employment in the sub-sectors listed
13.31x
Peak sub-sector LQ
Sub-Sector Detail
Transportation Equipment Manufacturing
13.31x 1,129
Gasoline Stations and Fuel Dealers
4.47x 229
Heavy and Civil Engineering Construction
3.68x 213
Credit Intermediation and Related Activities
2.57x 322
Health and Personal Care Retailers
1.86x 96
Specialty Trade Contractors
1.76x 447
Key Takeaways
  • Top specialization: Transportation Equipment Manufacturing concentrates at 13.31x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
  • Cluster depth: 6 sub-sectors register LQ ≥ 1.5, and no single source of demand accounts for more than 46.3% of the employment across them, the largest being goods manufacturing. Demand reaches this base from more than one market rather than from a single one.
Source: BLS QCEW sub-sector Location Quotients.
Haralson County's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2025 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064, B25004
$227,500 up from the baseline named below
Median Home Value vs 2019
$923 up from the baseline named below
Rent/Mo vs 2019
71.6% up from the baseline named below
Owner-Occ vs 2019
8.4% down from the baseline named below
Vacancy vs 2019
1% available
for rent or sale
3.2x
Home Value to Income Ratio
vs. ~4.1x national average

HUD Fair Market Rents

HUD publishes these by FMR area, which may cover more than one county · Source: HUD · Fair Market Rents FY2026 · Affordability threshold and renter cost burden from Census ACS B25119, B25070
Studio
$838/mo
1 Bedroom
$844/mo
2 Bedroom
$1,107/mo
3 Bedroom
$1,345/mo
4 Bedroom
$1,718/mo
30% of monthly median renter household income (~$1,193/mo, from a renter median of $47,736) · rents above this line are typically considered cost-burdened.
Measured: 36.6% of renter households already pay 30% or more of income on rent, and 17.5% pay 50% or more.
Key Takeaways
  • In line with national: Home value to income ratio of 3.2x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
  • High home ownership: 71.6% owner-occupied; rental supply may be tight for incoming workers.
  • Affordable rent tiers: 3 of 5 HUD Fair Market Rent bedroom sizes sit below what a household on the median renter income of $47,736 can pay without cost burden (~$1,193/mo), and 36.6% of renter households are measured as cost-burdened.
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23001, B23025, B08303, B08301
19,016 up from the baseline named below
Working Age (18-64) vs 2019
Mean Commute 7 min above national avg
33.8 min
Work From Home vs 15.1% national
9.6%
Prime-Age Employed (25-54)
80.5%
of prime-age population
Prime-age rate numerator is civilian employed (B23001); the denominator is total population aged 25-54 (B01001), which also includes armed forces.
Labor force participation rate: 61.1%, the labor force as a share of the population aged 16 and over (ACS B23025) 61% Participation
of population age 16 and over (24,809)
up from 2019 vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
17% up from 2019 vs 2019
HS Diploma+
84.6% up from 2019 vs 2019
Institutions in Haralson County
1 institution in Haralson County reporting credentials to College Scorecard
Credentials awarded in Haralson County
2,496/yr
West Georgia Technical College 2,496/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
21.2%
55-64 of working-age population (18-64)
Same cohort is 12.9% of total population, the basis used in the Demographics cohort chart.
Elevated retirement risk, above the 20% threshold. Succession planning recommended.

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
28.9%
Service
17.5%
Sales & Office
22%
Construction / Maint.
14.3%
Production / Transport
17.3%
Bars are drawn on a 0% to 40% axis, so bar length is proportional to actual share. Labels give each group's share of 14,391 employed workers.
Key Takeaways
  • Healthy participation: 61.1% labor force participation reflects a steady, available local workforce.
  • Talent pipeline: 1 institution in Haralson County awards 2,496 credentials a year. Employers drawing from a wider labor shed should read this alongside institutions outside the county, which this page does not aggregate.
Source: ACS workforce data and College Scorecard.

AI Insights

Sample output. Pulse AI analysis draws on 10 federal data sources.

Sample AI Insight

Haralson County shows strong potential for transportation equipment manufacturing attraction, with a 13.31x concentration and 1,129 jobs in this sub-sector. It ranks in the top decile nationally.

The concentrated base spans transportation equipment manufacturing, gasoline stations and fuel dealers, and heavy and civil engineering construction, and no single source of demand accounts for more than 46.3% of the employment across them, the largest being goods manufacturing. Supply-chain recruitment has more than one demand base to work from.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

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Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS2025 annual
BEA Regional GDP2024
BEA Regional Price Parity2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23

American Community Survey figures on this page are 2020-2024 five-year averages rather than single-year counts. A five-year estimate pools 60 months of survey responses, so each value describes the period as a whole.

Frequently Asked Questions

Key economic and demographic figures for Haralson County, Georgia, from federal data sources.

What is the population of Haralson County, Georgia?

31,285 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Haralson County, Georgia?

$72,127 in nominal dollars (U.S. Census Bureau, ACS 5-Year Estimates). Adjusted for local prices using the BEA all-items regional price parity for Atlanta-Sandy Springs-Roswell, GA (100.1 against a national average of 100), that is $72,055 at national average prices. BEA publishes regional price parity at metro level; there is no county-level figure.

What is the unemployment rate in Haralson County, Georgia?

3.2% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of Haralson County, Georgia?

$1.4B (U.S. Bureau of Economic Analysis, CAGDP2).