Idaho
County Map
Click a county to view its economic profile
Demographics & Population
Census Bureau American Community Survey 2020-2024 · 5-Year Estimates
Household Income
Age & Race / Ethnicity
Educational Attainment
Employment Overview
- Income near the national median: Median household income tracks the national median, indicating a broad-based consumer market.
- Broadly in line with U.S. norms across income, poverty, education, and age.
Economy & Industry
Bureau of Labor Statistics QCEW · Bureau of Economic Analysis
- Largest private-sector industry: Health Care and Social Assistance employs 125,530 workers (19.7% of the tracked sectors), at an average wage of $58,895. Every industry figure on this page is private sector; government employs a further 125,704 and is counted separately.
- Economic scale: State GDP of $129B (2024).
- Wage stratification: Professional, Scientific, and Technical Services averages $100,148 while Accommodation and Food Services averages $24,369, a 4.1x spread in the same economy, with implications for workforce development and talent strategy.
Industry Concentration
Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.
Attraction Opportunities - Below-Average Industries
- Top specialization: Animal Production and Aquaculture concentrates at 7.28x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity.
- Cluster depth: 13 sub-sectors register LQ ≥ 1.5, suggesting an interconnected industrial base across the state.
- Attraction whitespace: 8 sub-sectors register LQ < 0.5, candidates for diversification or recruitment.
Housing & Affordability
Census ACS · HUD Fair Market Rents FY2026
Housing Overview
HUD Fair Market Rents (Statewide)
- Stretched market: Home value to income ratio of 5.4x is well above the ~4.1x national average; attainable workforce housing may be a recruitment friction.
- High home ownership: 72.1% owner-occupied; rental supply may be tight for incoming workers.
- Elevated vacancy: 10.3% vacancy rate; potential redevelopment opportunity.
- Affordable rent tiers: 2 of 5 HUD Fair Market Rent bedroom sizes sit below what a household on the median renter income of $52,432 can pay without cost burden (~$1,311/mo), and 43.4% of renter households are measured as cost-burdened.
Workforce Pipeline
Labor force readiness, commuting, and workforce composition
Labor Market Overview
Education & Talent Pipeline
Aging Workforce
Workforce by Occupation
- Healthy participation: 65.4% of the population aged 18+ is in the labor force, reflecting a steady, available workforce statewide.
- Short commutes: 21.6-minute mean commute is a quality-of-life and labor-access advantage for site selectors.
County Profiles
44 counties in Idaho
AI Insights
Sample output. Pulse AI analysis draws on 6 federal data sources.
Idaho shows strong potential for animal production and aquaculture attraction, with a 7.28x concentration and 11,078 jobs in this sub-sector.
Cluster depth across animal production and aquaculture, forestry and logging, and wood product manufacturing creates supply-chain attraction leverage, a structural advantage for industrial recruitment.
Industry Shift Analysis
Prospect Match Scores
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Schedule a DemoData Sources
Updated from official federal government data.
Frequently Asked Questions
Key economic and demographic figures for Idaho, from federal data sources.
What is the population of Idaho?
1,934,262 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the median household income in Idaho?
$77,800 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the unemployment rate in Idaho?
3.6% (2024 annual average, U.S. Bureau of Labor Statistics, LAUS).
What is the GDP of Idaho?
$129B (BEA CAGDP2 (Regional)).
