San Juan Municipio, Puerto Rico

• Income gap: Households earn meaningfully less than the national median, which directly affects retail demand, housing absorption, and tax base.
• Elevated poverty: At 38.8%, the rate is in economically distressed territory and supports federal funding narratives (CDFI, NMTC, EDA).
• Talent advantage: Bachelor's-or-higher attainment exceeds the national average by 6.8 pts, supports knowledge-economy and tech attraction.
• Aging population: Median age of 46 is materially above the U.S. norm; succession planning and senior-services demand are real factors.

• Largest private-sector industry: Administrative and Support and Waste Management employs 26,940 workers (16.4% of tracked sectors), at an average wage of $23,362. Every industry figure on this page is private sector; government employs a further 60,697 and is counted separately.
• Wage stratification: Management of Companies and Enterprises averages $70,545 while Administrative and Support and Waste Management averages $23,362, a 3.0x spread in the same local economy, with implications for workforce development and talent strategy.

• Top specialization: Water Transportation concentrates at 3.65x the national norm, strong concentration that anchors the local economy and supports supply-chain attraction strategy.
• Cluster depth: 13 sub-sectors register LQ ≥ 1.5, and no single source of demand accounts for more than 47.3% of the employment across them, the largest being business and professional services. Demand reaches this base from more than one market rather than from a single one.
• Attraction whitespace: 4 sub-sectors register LQ < 0.5 with at least 50 employed and clear the local siting screen on energy cost, freight access and land base, candidates for diversification or recruitment depending on labor-market fit.

• Stretched market: Home value to income ratio of 6.1x is well above the ~4.1x national average; attainable workforce housing may be a recruitment friction.
• Elevated vacancy: 23.6% of housing units are vacant, above the Puerto Rico rate of 21%, and down from 25.3% in 2019.
• Vacancy composition: the largest vacancy category is other vacant at 63.1% of vacant units, with seasonal and recreational use at 15.2%.
• Genuinely available supply: units listed for rent or for sale are 15.3% of the vacant stock, or 3.6% of all housing units against the 23.6% headline vacancy rate. That is the figure to plan an incoming employer's housing against, and the gap between the two is the redevelopment and conversion opportunity.
• Rent affordability gap: None of the 5 HUD Fair Market Rent bedroom sizes sit below what a household on the median renter income of $15,933 can pay without cost burden (~$398/mo), and 37% of renter households are already cost-burdened, 20.5% severely so; workforce housing cost burden warrants attention.

• Succession risk is real: 22.5% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
• Low participation: 52.4% labor force participation against a labor force that grew 4.3% between 2019 and 2024, so workforce development programs may unlock additional supply.
• Talent pipeline: the 6 largest of 27 institutions in San Juan Municipio award 7,875 credentials a year. Employers drawing from a wider labor shed should read this alongside institutions outside the county, which this page does not aggregate.

San Juan Municipio shows meaningful potential for water transportation attraction, with a 3.65x concentration and 364 jobs in this sub-sector. Near-term succession risk is elevated, with 22.5% of the working-age population within 10 years of retirement age.

The concentrated base spans water transportation, management of companies and enterprises, and support activities for transportation, and no single source of demand accounts for more than 47.3% of the employment across them, the largest being business and professional services. Supply-chain recruitment has more than one demand base to work from.