Sullivan County, New Hampshire
Demographics & Population
Census Bureau American Community Survey 2020-2024 · 5-Year Estimates
Household Income
Population Profile
Educational Attainment
Employment Overview
- Income near the national median: Median household income tracks the national median, indicating a broad-based consumer market.
- Below the state median: Median household income runs $18,173 (18.4%) under the New Hampshire median, so statewide income averages overstate local household buying power.
- Cost of living erodes income: Local prices run 4.2% above the national average, so the nominal median of $80,858 is worth $77,599 at national average prices. BEA publishes price parity at state level, not county level.
- Talent gap: Bachelor's-or-higher attainment trails the national average by 5.4 pts, relevant for advanced-services attraction strategy.
- Aging population: Median age of 47 is materially above the U.S. norm; succession planning and senior-services demand are real factors.
Economy & Industry
Bureau of Labor Statistics QCEW · Bureau of Economic Analysis
- Largest private-sector industry: Manufacturing employs 3,164 workers (30.2% of tracked sectors), at an average wage of $78,610. Every industry figure on this page is private sector; government employs a further 2,214 and is counted separately.
- Economic scale: Regional GDP of $2.2B (2024).
- Wage stratification: Professional, Scientific, and Technical Services averages $91,328 while Accommodation and Food Services averages $27,630, a 3.3x spread in the same local economy, with implications for workforce development and talent strategy.
EP customers get year-over-year deltas, WARN notices, and SEC filings for every sector tracked above, surfaced as proactive alerts, not after-the-fact news.
Industry Concentration
Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.
Cluster Depth
Attraction Opportunities
- Top specialization: Fabricated Metal Product Manufacturing concentrates at 8.69x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
- Cluster depth: 13 sub-sectors register LQ ≥ 1.5, and no single source of demand accounts for more than 47.5% of the employment across them, the largest being resident household spending. Demand reaches this base from more than one market rather than from a single one.
- Attraction whitespace: 3 sub-sectors register LQ < 0.5 with at least 50 employed, candidates for diversification or recruitment depending on labor-market fit.
Housing & Affordability
Census ACS · HUD Fair Market Rents FY2026
Housing Overview
for rent or sale
HUD Fair Market Rents (County Average)
- In line with national: Home value to income ratio of 3.3x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
- High home ownership: 75.4% owner-occupied; rental supply may be tight for incoming workers.
- Elevated vacancy: 24.3% of housing units are vacant, above the New Hampshire rate of 14.3%, and up from 23.5% in 2019.
- Mostly second homes: seasonal, recreational and occasional-use units are 74.1% of vacant units, so the headline rate is not available supply.
- Genuinely available supply: units listed for rent or for sale are 6.8% of the vacant stock, or 1.6% of all housing units against the 24.3% headline vacancy rate. Absorbable supply for an incoming employer is thin, and the gap between the two is the redevelopment and conversion opportunity.
- Rent affordability gap: None of the 5 HUD Fair Market Rent bedroom sizes sit below what a household on the median renter income of $48,453 can pay without cost burden (~$1,211/mo), and 51.1% of renter households are already cost-burdened, 23.1% severely so; workforce housing cost burden warrants attention.
Workforce Pipeline
Labor force readiness, commuting, and workforce composition
Labor Market Overview
Education & Talent Pipeline
Aging Workforce
Workforce by Occupation
- Succession risk is real: 27.7% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
- Low participation: 59.9% labor force participation against a labor force that grew 3.4% between 2019 and 2024, so workforce development programs may unlock additional supply.
- Talent pipeline: 1 institution in Sullivan County awards 203 credentials a year. Employers drawing from a wider labor shed should read this alongside institutions outside the county, which this page does not aggregate.
AI Insights
Sample output. Pulse AI analysis draws on 10 federal data sources.
Sullivan County shows strong potential for fabricated metal product manufacturing attraction, with a 8.69x concentration and 1,098 jobs in this sub-sector. It ranks in the top decile nationally. Near-term succession risk is elevated, with 27.7% of the working-age population within 10 years of retirement age.
The concentrated base spans fabricated metal product manufacturing, wood product manufacturing, and furniture and related product manufacturing, and no single source of demand accounts for more than 47.5% of the employment across them, the largest being resident household spending. Supply-chain recruitment has more than one demand base to work from.
Industry Shift Analysis
Prospect Match Scores
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Schedule a DemoData Sources
Updated from official federal government data.
American Community Survey figures on this page are 2020-2024 five-year averages rather than single-year counts. A five-year estimate pools 60 months of survey responses, so each value describes the period as a whole.
Frequently Asked Questions
Key economic and demographic figures for Sullivan County, New Hampshire, from federal data sources.
What is the population of Sullivan County, New Hampshire?
43,715 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the median household income in Sullivan County, New Hampshire?
$80,858 in nominal dollars (U.S. Census Bureau, ACS 5-Year Estimates). Adjusted for local prices using the BEA all-items regional price parity for New Hampshire (104.2 against a national average of 100), that is $77,599 at national average prices. BEA publishes regional price parity at state level; there is no county-level figure.
What is the unemployment rate in Sullivan County, New Hampshire?
2.7% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).
What is the GDP of Sullivan County, New Hampshire?
$2.2B (U.S. Bureau of Economic Analysis, CAGDP2).
