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Official Federal Data

Rice County, Kansas

Population 9,350
10 Sources Updated September 10, 2026
$63,925 up from the baseline named below
Median Income (nominal) vs 2019
$80,734 national
3.5% up from the baseline named below
Unemployment vs 2024
4.3% national
$949M up from the baseline named below
GDP (nominal) real change vs 2023
25.9% up from the baseline named below
Bachelor's+ vs 2019
35.7% national
Small population: 9,350 residents. These figures come from the U.S. Census Bureau’s American Community Survey 5-year estimates, which carry a wide margin of error for places under 20,000 people. Read each value as an approximate range, and treat year-over-year changes as indicative rather than exact. A small shift can reflect survey sampling, not a real change on the ground.

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household (nominal)
$63,925 up from 2019 vs 2019
Per Capita
$33,232 up from 2019 vs 2019
Mean Household
$81,167 up from 2019 vs 2019
Median Household (cost-of-living adjusted)
$70,949 state RPP 90.1
Poverty Rate
7.7% down from 2019 vs 2019approx.
Median Income Comparison
Rice County$63,925
Kansas$74,275
National$80,734
Rice County is $10,350 (13.9%) below the Kansas median.
Cost-of-living adjustment uses the BEA all-items regional price parity for Kansas, 90.1 against a national average of 100 (2024). BEA publishes regional price parity at state and metropolitan level only; there is no county figure, so the state index stands in for Rice County and the adjusted median is an approximation. Per capita and mean household income above are nominal and carry no adjustment.

Population Profile

Source: Census Bureau ACS 2020-2024 · Table B01001, B02001, B03003
65+: 19% (1,777 residents) 55-64: 13.1% (1,224 residents) 35-54: 22.3% (2,085 residents) 18-34: 22.2% (2,074 residents) Under 18: 23.4% (2,190 residents) 39 Median Age
CohortsShare of total population
Under 18 · 23.4%
18-34 · 22.2%
35-54 · 22.3%
55-64 · 13.1%
65+ · 19%
Race & Ethnicity
White78.9%
Two or More Races13.9%
Some Other Race4.6%
Black or African American1.8%
American Indian and Alaska Native0.7%
Asian0%
Native Hawaiian and Other Pacific Islander0%
Hispanic or Latino(any race)14%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
90.9%
High School+
National: 89.6%
up from national +1.3 pts vs national
25.9%
Bachelor's+
National: 35.7%
down from national 9.8 pts vs national
9.1%
Graduate+
National: 14.1%
down from national 5.0 pts vs national

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
9,350
Population
4,723
Labor Force
Employed
4,516
Unemployment Rate BLS LAUS 2025 annual
3.5% up from 2024 +0.2 pts vs 2024
Mean Commute 6 min below national avg
20.9 min
Work From Home vs 15.1% national
6%
Labor Force and Employed are ACS 5-Year survey estimates; the Unemployment Rate above comes from BLS LAUS, a separate monthly survey with its own methodology. The two won't reconcile by subtracting one from the other.
Key Takeaways
  • Income gap: Households earn meaningfully less than the national median, which directly affects retail demand, housing absorption, and tax base.
  • Below the state median: Median household income runs $10,350 (13.9%) under the Kansas median, so statewide income averages overstate local household buying power.
  • Cost of living stretches income further: Local prices run 9.9% below the national average, so the nominal median of $63,925 is worth $70,949 at national average prices. BEA publishes price parity at state level, not county level.
  • Talent gap: Bachelor's-or-higher attainment trails the national average by 9.8 pts, relevant for advanced-services attraction strategy.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$949M up from 2023 +3.9% vs 2023
Gross Domestic Product · 2024
+3.9% real (inflation-adjusted) · +3.9% nominal · 2023 to 2024
Source: Bureau of Economic Analysis · level and nominal change from CAGDP2 (current dollars); real change from CAGDP9 (chained 2017 dollars), both all-industry total. The two series agree in 2017, the chain reference year, and diverge by the amount of price change since.
90.1
Cost of Living · state · Below Avg

Top Private-Sector Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2025 Annual · Private sector only, with government shown below
Top private-sector industries by employment in Rice County, Kansas, with employment, share of top sectors, and average wage. Government employment is excluded and reported separately below the table.
IndustryEmploymentShare of Top 10Avg Wage
1Manufacturing
422 23.1%
$72,635
2Agriculture, Forestry, Fishing and Hunting
332 18.2%
$57,802
3Retail Trade
205 11.2%
$23,043
4Transportation and Warehousing
188 10.3%
$108,738
5Administrative and Support and Waste Management
158 8.7%
$64,254
6Professional, Scientific, and Technical Services
154 8.4%
$51,411
7Construction
153 8.4%
$56,966
8Mining, Quarrying, and Oil and Gas Extraction
132 7.2%
$75,167
9Other Services (except Public Administration)
43 2.4%
$29,056
10Information
37 2.0%
$73,689
Government employment · context only
1,092

Public-sector jobs are not in the table above and are not part of any share or location quotient on this page. Both are measured on the private economy only, 2,737 private jobs in 2025: every location quotient divides by that total, and the Share of Top 10 column divides by the 10 sectors listed above. Private employment is the standard basis for measuring industry concentration because government employment mostly serves the resident population rather than an outside market. Nothing on this card is expected to add up with the government figure.

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Key Takeaways
  • Largest private-sector industry: Manufacturing employs 422 workers (23.1% of tracked sectors), at an average wage of $72,635. Every industry figure on this page is private sector; government employs a further 1,092 and is counted separately.
  • Economic scale: Regional GDP of $949M (2024).
  • Wage stratification: Transportation and Warehousing averages $108,738 while Retail Trade averages $23,043, a 4.7x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
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Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Chart source: BLS QCEW · broad NAICS supersector · private sector · Location Quotient vs. national private-sector employment share. The same supersector axes appear on every profile, so the shape can be compared across counties.
Concentrated Industries
List source: BLS QCEW · 3-digit NAICS sub-sector · private sector · Location Quotient vs. national private-sector employment share.
Same source and same private-sector basis as the Top Industries table above. These sit at a finer level than the chart's supersector axes, so the two sets of values are not directly comparable. The sub-sector view surfaces specialization the supersector view masks, such as Pipeline Transportation here.
Pipeline Transportation
122.16x
141
Animal Production and Aquaculture
44.60x
248
Support Activities for Mining
10.79x
59
Crop Production
5.34x
58
Support Activities for Agriculture and Forestry
3.34x
26
Merchant Wholesalers, Nondurable Goods
3.00x
135
Gasoline Stations and Fuel Dealers
2.09x
45

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Concentrated Sub-Sectors
7 sub-sectors at LQ ≥ 1.5
Largest grouping among them is Agriculture, Forestry, Fishing & Hunting Cluster at 46.6% of the employment across all of them, which signals supply-chain fit for site selectors
712
Employment in the sub-sectors listed
122.16x
Peak sub-sector LQ
Sub-Sector Detail
Pipeline Transportation
122.16x 141
Animal Production and Aquaculture
44.60x 248
Support Activities for Mining
10.79x 59
Crop Production
5.34x 58
Support Activities for Agriculture and Forestry
3.34x 26
Merchant Wholesalers, Nondurable Goods
3.00x 135
Gasoline Stations and Fuel Dealers
2.09x 45

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, screened against local siting constraints. Source: BLS QCEW
0.49x
Social Assistance
50 employed
Screened on industrial power cost, rail-truck intermodal access, land base. Industrial electricity in Kansas costs 8.03¢/kWh against 8.62¢/kWh nationally (2025). Kansas has 1 rail-truck intermodal terminal, the nearest 178 miles from the county. Land area 726 sq mi, larger than 62% of US counties. Sources: EIA, BTS NTAD, Census Gazetteer.
Key Takeaways
  • Top specialization: Pipeline Transportation concentrates at 122.16x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
  • Cluster depth: 7 sub-sectors register LQ ≥ 1.5, but 54.9% of the employment across them depends on one source of demand: resource and agricultural commodities. Read the count as depth within that single demand base rather than as spread across separate ones.
Source: BLS QCEW sub-sector Location Quotients.
Rice County's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2025 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064, B25004
$104,600 up from the baseline named below
Median Home Value vs 2019
$753 up from the baseline named below
Rent/Mo vs 2019
77.4% up from the baseline named below
Owner-Occ vs 2019
15.3% up from the baseline named below
Vacancy vs 2019
3.3% available
for rent or sale
1.6x
Home Value to Income Ratio - Affordable
vs. ~4.1x national average

HUD Fair Market Rents

HUD publishes these by FMR area, which may cover more than one county · Source: HUD · Fair Market Rents FY2026 · Affordability threshold and renter cost burden from Census ACS B25119, B25070
Studio
$643/mo
1 Bedroom
$668/mo
2 Bedroom
$877/mo
3 Bedroom
$1,178/mo
4 Bedroom
$1,276/mo
30% of monthly median renter household income (~$1,127/mo, from a renter median of $45,083) · rents above this line are typically considered cost-burdened.
Measured: 20% of renter households already pay 30% or more of income on rent, and 10.4% pay 50% or more.
Key Takeaways
  • Affordable market: Home value to income ratio of 1.6x is well below the ~4.1x national average; supports talent attraction and family settlement narratives.
  • High home ownership: 77.4% owner-occupied; rental supply may be tight for incoming workers.
  • Elevated vacancy: 15.3% of housing units are vacant, above the Kansas rate of 9.2%, and up from 14.7% in 2019.
  • Vacancy composition: the largest vacancy category is other vacant at 58.7% of vacant units, with seasonal and recreational use at 18.4%.
  • Genuinely available supply: units listed for rent or for sale are 21.8% of the vacant stock, or 3.3% of all housing units against the 15.3% headline vacancy rate. That is the figure to plan an incoming employer's housing against, and the gap between the two is the redevelopment and conversion opportunity.
  • Affordable rent tiers: 3 of 5 HUD Fair Market Rent bedroom sizes sit below what a household on the median renter income of $45,083 can pay without cost burden (~$1,127/mo), and 20% of renter households are measured as cost-burdened.
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23001, B23025, B08303, B08301
5,383 down from the baseline named below
Working Age (18-64) vs 2019
Mean Commute 6 min below national avg
20.9 min
Work From Home vs 15.1% national
6%
Prime-Age Employed (25-54)
83.1%
of prime-age population
Prime-age rate numerator is civilian employed (B23001); the denominator is total population aged 25-54 (B01001), which also includes armed forces.
Labor force participation rate: 63.3%, the labor force as a share of the population aged 16 and over (ACS B23025) 63% Participation
of population age 16 and over (7,469)
down from 2019 vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
25.9% up from 2019 vs 2019
HS Diploma+
90.9% down from 2019 vs 2019
Institutions in Rice County
1 institution in Rice County reporting credentials to College Scorecard
Credentials awarded in Rice County
138/yr
Sterling College 138/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
22.7%
55-64 of working-age population (18-64)
Same cohort is 13.1% of total population, the basis used in the Demographics cohort chart.
Elevated retirement risk, above the 20% threshold. Succession planning recommended.

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
37%
Service
13.4%
Sales & Office
20%
Construction / Maint.
9.5%
Production / Transport
20.1%
Bars are drawn on a 0% to 40% axis, so bar length is proportional to actual share. Labels give each group's share of 4,516 employed workers.
Key Takeaways
  • Succession risk is real: 22.7% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
  • Healthy participation: 63.3% labor force participation reflects a steady, available local workforce.
  • Short commutes: 20.9-minute mean commute is a quality-of-life and labor-access advantage worth surfacing for site selectors.
  • Talent pipeline: 1 institution in Rice County awards 138 credentials a year. Employers drawing from a wider labor shed should read this alongside institutions outside the county, which this page does not aggregate.
Source: ACS workforce data and College Scorecard.

AI Insights

Sample output. Pulse AI analysis draws on 10 federal data sources.

Sample AI Insight

Rice County shows strong potential for pipeline transportation attraction, with a 122.16x concentration and 141 jobs in this sub-sector. It ranks in the top decile nationally. Near-term succession risk is elevated, with 22.7% of the working-age population within 10 years of retirement age.

Most of the employment across the concentrated sub-sectors traces back to a single source of demand. Resource and agricultural commodities accounts for 54.9% of it, with animal production and aquaculture the largest single sub-sector at 34.8%. Recruitment that widens the demand base changes that exposure; recruitment inside the same base deepens it.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

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Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2025 annual
BLS LAUS2025 annual
BEA Regional GDP2024
BEA Regional Price Parity2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23

American Community Survey figures on this page are 2020-2024 five-year averages rather than single-year counts. A five-year estimate pools 60 months of survey responses, so each value describes the period as a whole.

Frequently Asked Questions

Key economic and demographic figures for Rice County, Kansas, from federal data sources.

What is the population of Rice County, Kansas?

9,350 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Rice County, Kansas?

$63,925 in nominal dollars (U.S. Census Bureau, ACS 5-Year Estimates). Adjusted for local prices using the BEA all-items regional price parity for Kansas (90.1 against a national average of 100), that is $70,949 at national average prices. BEA publishes regional price parity at state level; there is no county-level figure.

What is the unemployment rate in Rice County, Kansas?

3.5% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of Rice County, Kansas?

$949M (U.S. Bureau of Economic Analysis, CAGDP2).