Manatee County, Florida
Demographics & Population
Census Bureau American Community Survey 2020-2024 · 5-Year Estimates
Household Income
Population Profile
Educational Attainment
Employment Overview
- Income near the national median: Median household income tracks the national median, indicating a broad-based consumer market.
- Aging population: Median age of 50 is materially above the U.S. norm; succession planning and senior-services demand are real factors.
Economy & Industry
Bureau of Labor Statistics QCEW · Bureau of Economic Analysis
- Largest private-sector industry: Retail Trade employs 22,676 workers (20.7% of tracked sectors), at an average wage of $41,172. Every industry figure on this page is private sector; government employs a further 13,297 and is counted separately.
- Economic scale: Regional GDP of $26.3B (2024).
- Wage stratification: Professional, Scientific, and Technical Services averages $93,964 while Accommodation and Food Services averages $30,963, a 3.0x spread in the same local economy, with implications for workforce development and talent strategy.
EP customers get year-over-year deltas, WARN notices, and SEC filings for every sector tracked above, surfaced as proactive alerts, not after-the-fact news.
Industry Concentration
Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.
Cluster Depth
Attraction Opportunities
- Top specialization: Crop Production concentrates at 3.10x the national norm, strong concentration that anchors the local economy and supports supply-chain attraction strategy.
- Cluster depth: 10 sub-sectors register LQ ≥ 1.5, but 58.8% of the employment across them depends on one source of demand: resident household spending. Read the count as depth within that single demand base rather than as spread across separate ones.
- Attraction whitespace: 5 sub-sectors register LQ < 0.5 with at least 50 employed, candidates for diversification or recruitment depending on labor-market fit.
Housing & Affordability
Census ACS · HUD Fair Market Rents FY2026
Housing Overview
for rent or sale
HUD Fair Market Rents
- In line with national: Home value to income ratio of 5.0x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
- High home ownership: 74.3% owner-occupied; rental supply may be tight for incoming workers.
- Elevated vacancy: 20.1% of housing units are vacant, above the Florida rate of 14.7%, and down from 23.9% in 2019.
- Mostly second homes: seasonal, recreational and occasional-use units are 61.5% of vacant units, so the headline rate is not available supply.
- Genuinely available supply: units listed for rent or for sale are 23.3% of the vacant stock, or 4.7% of all housing units against the 20.1% headline vacancy rate. That is the figure to plan an incoming employer's housing against, and the gap between the two is the redevelopment and conversion opportunity.
- Rent affordability gap: None of the 5 HUD Fair Market Rent bedroom sizes sit below what a household on the median renter income of $54,830 can pay without cost burden (~$1,371/mo), and 57% of renter households are already cost-burdened, 28.9% severely so; workforce housing cost burden warrants attention.
Workforce Pipeline
Labor force readiness, commuting, and workforce composition
Labor Market Overview
Education & Talent Pipeline
Aging Workforce
Workforce by Occupation
- Succession risk is real: 27.4% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
- Low participation: 54.9% labor force participation against a labor force that grew 15.5% between 2019 and 2024, so workforce development programs may unlock additional supply.
- Talent pipeline: 4 institutions in Manatee County award 3,152 credentials a year. Employers drawing from a wider labor shed should read this alongside institutions outside the county, which this page does not aggregate.
AI Insights
Sample output. Pulse AI analysis draws on 10 federal data sources.
Manatee County shows meaningful potential for crop production attraction, with a 3.10x concentration and 1,654 jobs in this sub-sector. Near-term succession risk is elevated, with 27.4% of the working-age population within 10 years of retirement age.
Most of the employment across the concentrated sub-sectors traces back to a single source of demand. Resident household spending accounts for 58.8% of it, with specialty trade contractors the largest single sub-sector at 27.4%. Recruitment that widens the demand base changes that exposure; recruitment inside the same base deepens it.
Industry Shift Analysis
Prospect Match Scores
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Schedule a DemoData Sources
Updated from official federal government data.
American Community Survey figures on this page are 2020-2024 five-year averages rather than single-year counts. A five-year estimate pools 60 months of survey responses, so each value describes the period as a whole.
Frequently Asked Questions
Key economic and demographic figures for Manatee County, Florida, from federal data sources.
What is the population of Manatee County, Florida?
429,792 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the median household income in Manatee County, Florida?
$78,457 in nominal dollars (U.S. Census Bureau, ACS 5-Year Estimates). Adjusted for local prices using the BEA all-items regional price parity for North Port-Bradenton-Sarasota, FL (102.4 against a national average of 100), that is $76,618 at national average prices. BEA publishes regional price parity at metro level; there is no county-level figure.
What is the unemployment rate in Manatee County, Florida?
4.2% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).
What is the GDP of Manatee County, Florida?
$26.3B (U.S. Bureau of Economic Analysis, CAGDP2).
