Broward County, Florida
Demographics & Population
Census Bureau American Community Survey 2020-2024 · 5-Year Estimates
Household Income
Population Profile
Educational Attainment
Employment Overview
- Income near the national median: Median household income tracks the national median, indicating a broad-based consumer market.
- Cost of living erodes income: Local prices run 14.2% above the national average, so the nominal median of $77,633 is worth $67,980 at national average prices. BEA publishes price parity at metro level, not county level.
Economy & Industry
Bureau of Labor Statistics QCEW · Bureau of Economic Analysis
- Largest private-sector industry: Retail Trade employs 103,570 workers (16.2% of tracked sectors), at an average wage of $48,907. Every industry figure on this page is private sector; government employs a further 108,815 and is counted separately.
- Economic scale: Regional GDP of $173.7B (2024).
- Wage stratification: Finance and Insurance averages $120,305 while Accommodation and Food Services averages $35,389, a 3.4x spread in the same local economy, with implications for workforce development and talent strategy.
EP customers get year-over-year deltas, WARN notices, and SEC filings for every sector tracked above, surfaced as proactive alerts, not after-the-fact news.
Industry Concentration
Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.
Cluster Depth
Attraction Opportunities
- Top specialization: Water Transportation concentrates at 7.13x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
- Cluster depth: 9 sub-sectors register LQ ≥ 1.5, but 59.1% of the employment across them depends on one source of demand: business and professional services. Read the count as depth within that single demand base rather than as spread across separate ones.
- Attraction whitespace: 8 sub-sectors register LQ < 0.5 with at least 50 employed, candidates for diversification or recruitment depending on labor-market fit.
Housing & Affordability
Census ACS · HUD Fair Market Rents FY2026
Housing Overview
for rent or sale
HUD Fair Market Rents
- Stretched market: Home value to income ratio of 5.3x is well above the ~4.1x national average; attainable workforce housing may be a recruitment friction.
- Vacancy level: 12.9% of housing units are vacant, below the Florida rate of 14.7%, and down from 16.2% in 2019.
- Mostly second homes: seasonal, recreational and occasional-use units are 55.6% of vacant units, so the headline rate is not available supply.
- Genuinely available supply: units listed for rent or for sale are 22.7% of the vacant stock, or 2.9% of all housing units against the 12.9% headline vacancy rate. Absorbable supply for an incoming employer is thin, and the gap between the two is the redevelopment and conversion opportunity.
- Rent affordability gap: None of the 5 HUD Fair Market Rent bedroom sizes sit below what a household on the median renter income of $57,896 can pay without cost burden (~$1,447/mo), and 61.9% of renter households are already cost-burdened, 33.1% severely so; workforce housing cost burden warrants attention.
Workforce Pipeline
Labor force readiness, commuting, and workforce composition
Labor Market Overview
Education & Talent Pipeline
Aging Workforce
Workforce by Occupation
- Succession risk is real: 22.3% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
- Healthy participation: 66.3% labor force participation reflects a steady, available local workforce.
- Talent pipeline: the 6 largest of 26 institutions in Broward County award 27,762 credentials a year. Employers drawing from a wider labor shed should read this alongside institutions outside the county, which this page does not aggregate.
AI Insights
Sample output. Pulse AI analysis draws on 10 federal data sources.
Broward County shows strong potential for water transportation attraction, with a 7.13x concentration and 2,771 jobs in this sub-sector. It ranks in the top decile nationally. Near-term succession risk is elevated, with 22.3% of the working-age population within 10 years of retirement age.
Most of the employment across the concentrated sub-sectors traces back to a single source of demand. Business and professional services accounts for 59.1% of it, with administrative and support services the largest single sub-sector at 55.2%. Recruitment that widens the demand base changes that exposure; recruitment inside the same base deepens it.
Industry Shift Analysis
Prospect Match Scores
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Schedule a DemoData Sources
Updated from official federal government data.
American Community Survey figures on this page are 2020-2024 five-year averages rather than single-year counts. A five-year estimate pools 60 months of survey responses, so each value describes the period as a whole.
Frequently Asked Questions
Key economic and demographic figures for Broward County, Florida, from federal data sources.
What is the population of Broward County, Florida?
1,977,129 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the median household income in Broward County, Florida?
$77,633 in nominal dollars (U.S. Census Bureau, ACS 5-Year Estimates). Adjusted for local prices using the BEA all-items regional price parity for Miami-Fort Lauderdale-West Palm Beach, FL (114.2 against a national average of 100), that is $67,980 at national average prices. BEA publishes regional price parity at metro level; there is no county-level figure.
What is the unemployment rate in Broward County, Florida?
3.7% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).
What is the GDP of Broward County, Florida?
$173.7B (U.S. Bureau of Economic Analysis, CAGDP2).
