Kenosha County, Wisconsin

• Income near the national median: Median household income tracks the national median, indicating a broad-based consumer market.
• Broadly in line with U.S. norms across income, poverty, and education.

• Largest private-sector industry: Transportation and Warehousing employs 10,204 workers (17.4% of tracked sectors), at an average wage of $51,280. Every industry figure on this page is private sector; government employs a further 8,283 and is counted separately.
• Economic scale: Regional GDP of $10.4B (2024).
• Wage stratification: Management of Companies and Enterprises averages $171,945 while Accommodation and Food Services averages $21,999, a 7.8x spread in the same local economy, with implications for workforce development and talent strategy.

• Top specialization: Warehousing and Storage concentrates at 8.64x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
• Cluster depth: 11 sub-sectors register LQ ≥ 1.5, and no single source of demand accounts for more than 49% of the employment across them, the largest being freight and distribution. Demand reaches this base from more than one market rather than from a single one.
• Attraction whitespace: 6 sub-sectors register LQ < 0.5 with at least 50 employed, candidates for diversification or recruitment depending on labor-market fit.

• In line with national: Home value to income ratio of 3.3x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
• Affordable rent tiers: 2 of 5 HUD Fair Market Rent bedroom sizes sit below what a household on the median renter income of $52,035 can pay without cost burden (~$1,301/mo), and 44.3% of renter households are measured as cost-burdened.

• Succession risk is real: 23% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
• Healthy participation: 66.9% labor force participation reflects a steady, available local workforce.
• Talent pipeline: 6 institutions in Kenosha County award 5,008 credentials a year. Employers drawing from a wider labor shed should read this alongside institutions outside the county, which this page does not aggregate.

Kenosha County shows strong potential for warehousing and storage attraction, with a 8.64x concentration and 8,358 jobs in this sub-sector. It ranks in the top decile nationally. Near-term succession risk is elevated, with 23% of the working-age population within 10 years of retirement age.

The concentrated base spans warehousing and storage, paper manufacturing, and plastics and rubber products manufacturing, and no single source of demand accounts for more than 49% of the employment across them, the largest being freight and distribution. Supply-chain recruitment has more than one demand base to work from.