McKenzie County, North Dakota
Demographics & Population
Census Bureau American Community Survey 2020-2024 · 5-Year Estimates
Household Income
Population Profile
Educational Attainment
Employment Overview
- Income premium: Households earn well above the national median, supporting strong retail and housing markets.
- Cost of living stretches income further: Local prices run 11.0% below the national average, so the nominal median of $93,404 is worth $104,948 at national average prices. BEA publishes price parity at state level, not county level.
- Talent gap: Bachelor's-or-higher attainment trails the national average by 16.6 pts, relevant for advanced-services attraction strategy.
- Young population: Median age of 32 is materially below the U.S. norm, a workforce pipeline asset.
Economy & Industry
Bureau of Labor Statistics QCEW · Bureau of Economic Analysis
- Largest private-sector industry: Mining, Quarrying, and Oil and Gas Extraction employs 1,960 workers (29.4% of tracked sectors), at an average wage of $133,390. Every industry figure on this page is private sector; government employs a further 2,891 and is counted separately.
- Economic scale: Regional GDP of $4.4B (2024).
- Wage stratification: Mining, Quarrying, and Oil and Gas Extraction averages $133,390 while Accommodation and Food Services averages $29,801, a 4.5x spread in the same local economy, with implications for workforce development and talent strategy.
EP customers get year-over-year deltas, WARN notices, and SEC filings for every sector tracked above, surfaced as proactive alerts, not after-the-fact news.
Industry Concentration
Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.
Cluster Depth
Attraction Opportunities
- Top specialization: Pipeline Transportation concentrates at 234.22x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
- Cluster depth: 10 sub-sectors register LQ ≥ 1.5, and no single source of demand accounts for more than 33.2% of the employment across them, the largest being freight and distribution. Demand reaches this base from more than one market rather than from a single one.
- Attraction whitespace: 3 sub-sectors register LQ < 0.5 with at least 50 employed, candidates for diversification or recruitment depending on labor-market fit.
Housing & Affordability
Census ACS · HUD Fair Market Rents FY2026
Housing Overview
for rent or sale
HUD Fair Market Rents
- In line with national: Home value to income ratio of 3.7x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
- Elevated vacancy: 22.6% of housing units are vacant, above the North Dakota rate of 12.3%, and down from 35.2% in 2019.
- Mostly second homes: seasonal, recreational and occasional-use units are 28.4% of vacant units, so the headline rate is not available supply.
- Genuinely available supply: units listed for rent or for sale are 38.7% of the vacant stock, or 8.7% of all housing units against the 22.6% headline vacancy rate. That is the figure to plan an incoming employer's housing against, and the gap between the two is the redevelopment and conversion opportunity.
- Affordable rent tiers: 4 of 5 HUD Fair Market Rent bedroom sizes sit below what a household on the median renter income of $83,781 can pay without cost burden (~$2,095/mo), and 20.4% of renter households are measured as cost-burdened.
Workforce Pipeline
Labor force readiness, commuting, and workforce composition
Labor Market Overview
Education & Talent Pipeline
Aging Workforce
Workforce by Occupation
- Healthy participation: 69.8% labor force participation reflects a steady, available local workforce.
- Talent pipeline: no college, university, or technical school is located in McKenzie County per the IPEDS institutional directory, so any training pipeline serving it runs through institutions outside the county.
AI Insights
Sample output. Pulse AI analysis draws on 9 federal data sources.
McKenzie County shows strong potential for pipeline transportation attraction, with a 234.22x concentration and 876 jobs in this sub-sector. It ranks in the top decile nationally.
The concentrated base spans pipeline transportation, support activities for mining, and rental and leasing services, and no single source of demand accounts for more than 33.2% of the employment across them, the largest being freight and distribution. Supply-chain recruitment has more than one demand base to work from.
Industry Shift Analysis
Prospect Match Scores
Take it further
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Schedule a DemoData Sources
Updated from official federal government data.
American Community Survey figures on this page are 2020-2024 five-year averages rather than single-year counts. A five-year estimate pools 60 months of survey responses, so each value describes the period as a whole.
Frequently Asked Questions
Key economic and demographic figures for McKenzie County, North Dakota, from federal data sources.
What is the population of McKenzie County, North Dakota?
14,321 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the median household income in McKenzie County, North Dakota?
$93,404 in nominal dollars (U.S. Census Bureau, ACS 5-Year Estimates). Adjusted for local prices using the BEA all-items regional price parity for North Dakota (89.0 against a national average of 100), that is $104,948 at national average prices. BEA publishes regional price parity at state level; there is no county-level figure.
What is the unemployment rate in McKenzie County, North Dakota?
2.5% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).
What is the GDP of McKenzie County, North Dakota?
$4.4B (U.S. Bureau of Economic Analysis, CAGDP2).
