ExecutivePulse
Official Federal Data

Kent County, Maryland

Population 19,346
10 Sources Updated September 10, 2026
$80,147 up from the baseline named below
Median Income (nominal) vs 2019
$80,734 national
4.3% up from the baseline named below
Unemployment vs 2024
4.3% national
$1.2B up from the baseline named below
GDP (nominal) real change vs 2023
39.6% up from the baseline named below
Bachelor's+ vs 2019
35.7% national
Small population: 19,346 residents. These figures come from the U.S. Census Bureau’s American Community Survey 5-year estimates, which carry a wide margin of error for places under 20,000 people. Read each value as an approximate range, and treat year-over-year changes as indicative rather than exact. A small shift can reflect survey sampling, not a real change on the ground.

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household (nominal)
$80,147 up from 2019 vs 2019
Per Capita
$47,492 up from 2019 vs 2019
Mean Household
$106,060 up from 2019 vs 2019
Median Household (cost-of-living adjusted)
$76,330 state RPP 105.0
Poverty Rate
9.7% down from 2019 vs 2019approx.
Median Income Comparison
Kent County$80,147
Maryland$103,678
National$80,734
Kent County is $23,531 (22.7%) below the Maryland median.
Cost-of-living adjustment uses the BEA all-items regional price parity for Maryland, 105.0 against a national average of 100 (2024). BEA publishes regional price parity at state and metropolitan level only; there is no county figure, so the state index stands in for Kent County and the adjusted median is an approximation. Per capita and mean household income above are nominal and carry no adjustment.

Population Profile

Source: Census Bureau ACS 2020-2024 · Table B01001, B02001, B03003
65+: 27.4% (5,305 residents) 55-64: 15.6% (3,010 residents) 35-54: 19% (3,676 residents) 18-34: 22.6% (4,366 residents) Under 18: 15.5% (2,989 residents) 49 Median Age
CohortsShare of total population
Under 18 · 15.5%
18-34 · 22.6%
35-54 · 19%
55-64 · 15.6%
65+ · 27.4%
Race & Ethnicity
White77%
Black or African American14%
Two or More Races4.3%
Some Other Race3.4%
Asian1.3%
American Indian and Alaska Native0%
Native Hawaiian and Other Pacific Islander0%
Hispanic or Latino(any race)5.8%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
92.9%
High School+
National: 89.6%
up from national +3.3 pts vs national
39.6%
Bachelor's+
National: 35.7%
up from national +3.9 pts vs national
18.1%
Graduate+
National: 14.1%
up from national +4.0 pts vs national

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
19,346
Population
10,031
Labor Force
Employed
9,735
Unemployment Rate BLS LAUS 2025 annual
4.3% up from 2024 +0.7 pts vs 2024
Mean Commute 1 min below national avg
25.4 min
Work From Home vs 15.1% national
11.8%
Labor Force and Employed are ACS 5-Year survey estimates; the Unemployment Rate above comes from BLS LAUS, a separate monthly survey with its own methodology. The two won't reconcile by subtracting one from the other.
Key Takeaways
  • Income near the national median: Median household income tracks the national median, indicating a broad-based consumer market.
  • Below the state median: Median household income runs $23,531 (22.7%) under the Maryland median, so statewide income averages overstate local household buying power.
  • Cost of living erodes income: Local prices run 5.0% above the national average, so the nominal median of $80,147 is worth $76,330 at national average prices. BEA publishes price parity at state level, not county level.
  • Aging population: Median age of 49 is materially above the U.S. norm; succession planning and senior-services demand are real factors.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$1.2B up from 2023 +0.1% vs 2023
Gross Domestic Product · 2024
+0.1% real (inflation-adjusted) · +2.2% nominal · 2023 to 2024
Source: Bureau of Economic Analysis · level and nominal change from CAGDP2 (current dollars); real change from CAGDP9 (chained 2017 dollars), both all-industry total. The two series agree in 2017, the chain reference year, and diverge by the amount of price change since.
105.0
Cost of Living · state · Above Avg

Top Private-Sector Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2024 Annual · Private sector only, with government shown below · 2025 is available but itemises 2 of the broad sectors against 8 for 2024, so the fuller year is shown
Top private-sector industries by employment in Kent County, Maryland, with employment, share of top sectors, and average wage. Government employment is excluded and reported separately below the table.
IndustryEmploymentShare of Top 10Avg Wage
1Manufacturing
920 16.4%
$65,601
2Health Care and Social Assistance
865 15.4%
$51,900
3Educational Services
848 15.1%
$45,891
4Retail Trade
749 13.3%
$32,469
5Accommodation and Food Services
658 11.7%
$26,291
6Construction
444 7.9%
$59,275
7Arts, Entertainment, and Recreation
387 6.9%
$31,318
8Administrative and Support and Waste Management
303 5.4%
$58,763
9Other Services (except Public Administration)
243 4.3%
$44,052
10Finance and Insurance
206 3.7%
$88,935
Government employment · context only
1,098

Public-sector jobs are not in the table above and are not part of any share or location quotient on this page. Both are measured on the private economy only, 6,550 private jobs in 2024: every location quotient divides by that total, and the Share of Top 10 column divides by the 10 sectors listed above. Private employment is the standard basis for measuring industry concentration because government employment mostly serves the resident population rather than an outside market. Nothing on this card is expected to add up with the government figure.

Track industry shifts with AI

ExecutivePulse monitors WARN notices, BLS changes, and SEC filings for your top employers.

Learn More
Key Takeaways
  • Largest private-sector industry: Manufacturing employs 920 workers (16.4% of tracked sectors), at an average wage of $65,601. Every industry figure on this page is private sector; government employs a further 1,098 and is counted separately.
  • Economic scale: Regional GDP of $1.2B (2024).
  • Wage stratification: Finance and Insurance averages $88,935 while Accommodation and Food Services averages $26,291, a 3.4x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
Seeing a change here?

EP customers get year-over-year deltas, WARN notices, and SEC filings for every sector tracked above, surfaced as proactive alerts, not after-the-fact news.

Get Deeper Trends

Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Chart source: BLS QCEW · broad NAICS supersector · private sector · Location Quotient vs. national private-sector employment share. The same supersector axes appear on every profile, so the shape can be compared across counties.
Concentrated Industries
List source: BLS QCEW · 3-digit NAICS sub-sector · private sector · Location Quotient vs. national private-sector employment share.
Same source and same private-sector basis as the Top Industries table above. These sit at a finer level than the chart's supersector axes, so the two sets of values are not directly comparable. The sub-sector view surfaces specialization the supersector view masks, such as Animal Production and Aquaculture here.
Animal Production and Aquaculture
7.27x
96
Chemical Manufacturing
6.98x
308
Crop Production
5.94x
159
Educational Services
5.36x
848
Amusement, Gambling, and Recreation Industries
3.73x
342
Food and Beverage Retailers
2.14x
341
Private Households
2.13x
22
Telecommunications
1.77x
54
Nursing and Residential Care Facilities
1.72x
281

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Concentrated Sub-Sectors
9 sub-sectors at LQ ≥ 1.5
Largest grouping among them is Educational Services Cluster at 34.6% of the employment across all of them, which signals supply-chain fit for site selectors
2,451
Employment in the sub-sectors listed
7.27x
Peak sub-sector LQ
Sub-Sector Detail
Animal Production and Aquaculture
7.27x 96
Chemical Manufacturing
6.98x 308
Crop Production
5.94x 159
Educational Services
5.36x 848
Amusement, Gambling, and Recreation Industries
3.73x 342
Food and Beverage Retailers
2.14x 341
Private Households
2.13x 22
Telecommunications
1.77x 54
Nursing and Residential Care Facilities
1.72x 281
Key Takeaways
  • Top specialization: Animal Production and Aquaculture concentrates at 7.27x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
  • Cluster depth: 9 sub-sectors register LQ ≥ 1.5, and no single source of demand accounts for more than 34.6% of the employment across them, the largest being education economy. Demand reaches this base from more than one market rather than from a single one.
Source: BLS QCEW sub-sector Location Quotients.
Kent County's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2024 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064, B25004
$330,900 up from the baseline named below
Median Home Value vs 2019
$1,209 up from the baseline named below
Rent/Mo vs 2019
72.5% up from the baseline named below
Owner-Occ vs 2019
18% down from the baseline named below
Vacancy vs 2019
2.5% available
for rent or sale
4.1x
Home Value to Income Ratio
vs. ~4.1x national average

HUD Fair Market Rents

HUD publishes these by FMR area, which may cover more than one county · Source: HUD · Fair Market Rents FY2026 · Affordability threshold and renter cost burden from Census ACS B25119, B25070
Studio
$1,062/mo
1 Bedroom
$1,137/mo
2 Bedroom
$1,246/mo
3 Bedroom
$1,635/mo
4 Bedroom
$2,090/mo
30% of monthly median renter household income (~$1,094/mo, from a renter median of $43,741) · rents above this line are typically considered cost-burdened.
Measured: 51.2% of renter households already pay 30% or more of income on rent, and 24.4% pay 50% or more.
Key Takeaways
  • In line with national: Home value to income ratio of 4.1x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
  • High home ownership: 72.5% owner-occupied; rental supply may be tight for incoming workers.
  • Elevated vacancy: 18% of housing units are vacant, above the Maryland rate of 7.7%, and down from 24.9% in 2019.
  • Mostly second homes: seasonal, recreational and occasional-use units are 50.2% of vacant units, so the headline rate is not available supply.
  • Genuinely available supply: units listed for rent or for sale are 13.8% of the vacant stock, or 2.5% of all housing units against the 18% headline vacancy rate. Absorbable supply for an incoming employer is thin, and the gap between the two is the redevelopment and conversion opportunity.
  • Affordable rent tiers: 1 of 5 HUD Fair Market Rent bedroom sizes sit below what a household on the median renter income of $43,741 can pay without cost burden (~$1,094/mo), and 51.2% of renter households are measured as cost-burdened.
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23001, B23025, B08303, B08301
11,052 down from the baseline named below
Working Age (18-64) vs 2019
Mean Commute 1 min below national avg
25.4 min
Work From Home vs 15.1% national
11.8%
Prime-Age Employed (25-54)
87.9%
of prime-age population
Prime-age rate numerator is civilian employed (B23001); the denominator is total population aged 25-54 (B01001), which also includes armed forces.
Labor force participation rate: 60.1%, the labor force as a share of the population aged 16 and over (ACS B23025) 60% Participation
of population age 16 and over (16,821)
up from 2019 vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
39.6% up from 2019 vs 2019
HS Diploma+
92.9% up from 2019 vs 2019
Institutions in Kent County
1 institution in Kent County reporting credentials to College Scorecard
Credentials awarded in Kent County
292/yr
Washington College 292/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
27.2%
55-64 of working-age population (18-64)
Same cohort is 15.6% of total population, the basis used in the Demographics cohort chart.
Elevated retirement risk, above the 20% threshold. Succession planning recommended.

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
41.8%
Service
14.8%
Sales & Office
21%
Construction / Maint.
11.3%
Production / Transport
11.1%
Bars are drawn on a 0% to 60% axis, so bar length is proportional to actual share. Labels give each group's share of 9,735 employed workers.
Key Takeaways
  • Succession risk is real: 27.2% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
  • Healthy participation: 60.1% labor force participation reflects a steady, available local workforce.
  • Talent pipeline: 1 institution in Kent County awards 292 credentials a year. Employers drawing from a wider labor shed should read this alongside institutions outside the county, which this page does not aggregate.
Source: ACS workforce data and College Scorecard.

AI Insights

Sample output. Pulse AI analysis draws on 10 federal data sources.

Sample AI Insight

Kent County shows strong potential for animal production and aquaculture attraction, with a 7.27x concentration and 96 jobs in this sub-sector. It ranks in the top decile nationally. Near-term succession risk is elevated, with 27.2% of the working-age population within 10 years of retirement age.

The concentrated base spans animal production and aquaculture, chemical manufacturing, and crop production, and no single source of demand accounts for more than 34.6% of the employment across them, the largest being education economy. Supply-chain recruitment has more than one demand base to work from.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

Take it further

AI Insights: Built into ExecutivePulse. Continuous analysis tied to your own pipeline: industry-shift signals, prospect matches, retention prompts.

Managed Services: Prefer to hand it off? Our team delivers the analysis and consulting for you.

Schedule a Demo
Available as premium offerings.

Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2024 annual
BLS LAUS2025 annual
BEA Regional GDP2024
BEA Regional Price Parity2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23

American Community Survey figures on this page are 2020-2024 five-year averages rather than single-year counts. A five-year estimate pools 60 months of survey responses, so each value describes the period as a whole.

Frequently Asked Questions

Key economic and demographic figures for Kent County, Maryland, from federal data sources.

What is the population of Kent County, Maryland?

19,346 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Kent County, Maryland?

$80,147 in nominal dollars (U.S. Census Bureau, ACS 5-Year Estimates). Adjusted for local prices using the BEA all-items regional price parity for Maryland (105.0 against a national average of 100), that is $76,330 at national average prices. BEA publishes regional price parity at state level; there is no county-level figure.

What is the unemployment rate in Kent County, Maryland?

4.3% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of Kent County, Maryland?

$1.2B (U.S. Bureau of Economic Analysis, CAGDP2).