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Official Federal Data

Hawaii County, Hawaii

Hilo-Kailua, HI · Population 205,769
10 Sources Updated September 10, 2026
$78,639 up from the baseline named below
Median Income (nominal) vs 2019
$80,734 national
2.7% down from the baseline named below
Unemployment vs 2024
4.3% national
$12.2B up from the baseline named below
GDP (nominal) real change vs 2023
31.4% up from the baseline named below
Bachelor's+ vs 2019
35.7% national

Demographics & Population

Census Bureau American Community Survey 2020-2024 · 5-Year Estimates

Household Income

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
Median Household (nominal)
$78,639 up from 2019 vs 2019
Per Capita
$39,739 up from 2019 vs 2019
Mean Household
$106,719 up from 2019 vs 2019
Median Household (cost-of-living adjusted)
$71,490 state RPP 110.0
Poverty Rate
14.9% down from 2019 vs 2019
Median Income Comparison
Hawaii County$78,639
Hawaii$100,389
National$80,734
Hawaii County is $21,750 (21.7%) below the Hawaii median.
Cost-of-living adjustment uses the BEA all-items regional price parity for Hawaii, 110.0 against a national average of 100 (2024). BEA publishes regional price parity at state and metropolitan level only; there is no county figure, so the state index stands in for Hawaii County and the adjusted median is an approximation. Per capita and mean household income above are nominal and carry no adjustment.
Based on available federal declaration records, this 2020-2024 window includes a federally declared fire in 2023; a few measures here may reflect that and are best read with it in mind.

Population Profile

Source: Census Bureau ACS 2020-2024 · Table B01001, B02001, B03003
65+: 23.8% (49,001 residents) 55-64: 13.6% (27,911 residents) 35-54: 24.3% (49,918 residents) 18-34: 17.7% (36,501 residents) Under 18: 20.6% (42,438 residents) 44 Median Age
CohortsShare of total population
Under 18 · 20.6%
18-34 · 17.7%
35-54 · 24.3%
55-64 · 13.6%
65+ · 23.8%
Race & Ethnicity
Two or More Races32.5%
White30.9%
Asian20.8%
Native Hawaiian and Other Pacific Islander12.5%
Some Other Race2%
Black or African American0.8%
American Indian and Alaska Native0.4%
Hispanic or Latino(any race)11.7%
Hispanic or Latino is an ethnic category and overlaps with the race categories above.

Educational Attainment

Source: Census Bureau ACS 2020-2024 · Table B15003 · Population 25+
93.2%
High School+
National: 89.6%
up from national +3.6 pts vs national
31.4%
Bachelor's+
National: 35.7%
down from national 4.3 pts vs national
12.3%
Graduate+
National: 14.1%
down from national 1.8 pts vs national

Employment Overview

Source: U.S. Census Bureau · American Community Survey 2020-2024 5-Year Estimates
205,769
Population
94,449
Labor Force
Employed
88,781
Unemployment Rate BLS LAUS 2025 annual
2.7% down from 2024 0.3 pts vs 2024
Mean Commute 1 min above national avg
27.4 min
Work From Home vs 15.1% national
12.1%
Labor Force and Employed are ACS 5-Year survey estimates; the Unemployment Rate above comes from BLS LAUS, a separate monthly survey with its own methodology. The two won't reconcile by subtracting one from the other.
Key Takeaways
  • Income near the national median: Median household income tracks the national median, indicating a broad-based consumer market.
  • Below the state median: Median household income runs $21,750 (21.7%) under the Hawaii median, so statewide income averages overstate local household buying power.
  • Cost of living erodes income: Local prices run 10.0% above the national average, so the nominal median of $78,639 is worth $71,490 at national average prices. BEA publishes price parity at state level, not county level.
  • Elevated poverty: At 14.9%, the rate is in economically distressed territory and supports federal funding narratives (CDFI, NMTC, EDA).
  • Aging population: Median age of 44 is materially above the U.S. norm; succession planning and senior-services demand are real factors.

Economy & Industry

Bureau of Labor Statistics QCEW · Bureau of Economic Analysis

$12.2B up from 2023 +4.3% vs 2023
Gross Domestic Product · 2024
+4.3% real (inflation-adjusted) · +6.7% nominal · 2023 to 2024
Source: Bureau of Economic Analysis · level and nominal change from CAGDP2 (current dollars); real change from CAGDP9 (chained 2017 dollars), both all-industry total. The two series agree in 2017, the chain reference year, and diverge by the amount of price change since.
110.0
Cost of Living · state · Above Avg

Top Private-Sector Industries by Employment

Source: Bureau of Labor Statistics · Quarterly Census of Employment & Wages 2024 Annual · Private sector only, with government shown below · 2025 is available but itemises 4 of the broad sectors against 10 for 2024, so the fuller year is shown
Top private-sector industries by employment in Hawaii County, Hawaii, with employment, share of top sectors, and average wage. Government employment is excluded and reported separately below the table.
IndustryEmploymentShare of Top 10Avg Wage
1Accommodation and Food Services
13,305 26.6%
$47,065
2Retail Trade
10,106 20.2%
$41,022
3Health Care and Social Assistance
7,914 15.8%
$56,739
4Construction
4,022 8.1%
$77,524
5Administrative and Support and Waste Management
3,836 7.7%
$45,322
6Transportation and Warehousing
2,841 5.7%
$56,599
7Other Services (except Public Administration)
2,374 4.8%
$46,539
8Professional, Scientific, and Technical Services
1,964 3.9%
$83,599
9Wholesale Trade
1,838 3.7%
$66,986
10Arts, Entertainment, and Recreation
1,762 3.5%
$44,510
Government employment · context only
14,692

Public-sector jobs are not in the table above and are not part of any share or location quotient on this page. Both are measured on the private economy only, 59,337 private jobs in 2024: every location quotient divides by that total, and the Share of Top 10 column divides by the 10 sectors listed above. Private employment is the standard basis for measuring industry concentration because government employment mostly serves the resident population rather than an outside market. Nothing on this card is expected to add up with the government figure.

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Key Takeaways
  • Largest private-sector industry: Accommodation and Food Services employs 13,305 workers (26.6% of tracked sectors), at an average wage of $47,065. Every industry figure on this page is private sector; government employs a further 14,692 and is counted separately.
  • Economic scale: Regional GDP of $12.2B (2024).
  • Wage stratification: Professional, Scientific, and Technical Services averages $83,599 while Retail Trade averages $41,022, a 2.0x spread in the same local economy, with implications for workforce development and talent strategy.
Source: BLS QCEW + BEA Regional GDP.
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Industry Concentration

Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.

Location Quotient Analysis

Chart source: BLS QCEW · broad NAICS supersector · private sector · Location Quotient vs. national private-sector employment share. The same supersector axes appear on every profile, so the shape can be compared across counties.
Concentrated Industries
List source: BLS QCEW · 3-digit NAICS sub-sector · private sector · Location Quotient vs. national private-sector employment share.
Same source and same private-sector basis as the Top Industries table above. These sit at a finer level than the chart's supersector axes, so the two sets of values are not directly comparable. The sub-sector view surfaces specialization the supersector view masks, such as Scenic and Sightseeing Transportation here.
Scenic and Sightseeing Transportation
49.16x
672
Accommodation
7.44x
6,372
Crop Production
5.75x
1,396
Animal Production and Aquaculture
5.29x
633
Rental and Leasing Services
2.25x
578
Air Transportation
2.19x
553
Utilities
2.11x
556
Religious, Grantmaking, Civic, Professional Orgs
2.05x
1,314
Building Material and Garden Supply Retailers
1.96x
1,217
Beverage and Tobacco Product Manufacturing
1.91x
285
Food and Beverage Retailers
1.78x
2,561
General Merchandise Retailers
1.70x
2,477
Museums, Historical Sites, and Similar
1.64x
131
Amusement, Gambling, and Recreation Industries
1.60x
1,328
Construction of Buildings
1.57x
1,297

Cluster Depth

Source: BLS QCEW · Sub-sectors with LQ ≥ 1.5 indicate genuine cluster concentration
Concentrated Sub-Sectors
15 sub-sectors at LQ ≥ 1.5
Largest grouping among them is Accommodation & Food Services Cluster at 29.8% of the employment across all of them, which signals supply-chain fit for site selectors
13,576
Employment in the sub-sectors listed
49.16x
Peak sub-sector LQ
Sub-Sector Detail, Highest 10 By LQ
Scenic and Sightseeing Transportation
49.16x 672
Accommodation
7.44x 6,372
Crop Production
5.75x 1,396
Animal Production and Aquaculture
5.29x 633
Rental and Leasing Services
2.25x 578
Air Transportation
2.19x 553
Utilities
2.11x 556
Religious, Grantmaking, Civic, Professional Orgs
2.05x 1,314
Building Material and Garden Supply Retailers
1.96x 1,217
Beverage and Tobacco Product Manufacturing
1.91x 285
+ 5 more sub-sectors at LQ ≥ 1.5, holding a further 7,794 jobs not counted in the total above. See the spider chart for the broader picture.

Attraction Opportunities

LQ < 0.5 with ≥ 50 employed, screened against local siting constraints. Source: BLS QCEW
0.29x
Insurance Carriers and Related Activities
335 employed
0.31x
Publishing Industries and Telecommunications
125 employed
0.31x
Management of Companies and Enterprises
357 employed
Screened on industrial power cost, rail-truck intermodal access, land base; 1 further sub-sector met the LQ test but conflict with a measured local constraint and are not listed. Industrial electricity in Hawaii costs 31.46¢/kWh against 8.62¢/kWh nationally (2025). Hawaii has 0 rail-truck intermodal terminals. Land area 4028 sq mi, larger than 96% of US counties. Sources: EIA, BTS NTAD, Census Gazetteer.
Key Takeaways
  • Top specialization: Scenic and Sightseeing Transportation concentrates at 49.16x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
  • Cluster depth: 15 sub-sectors register LQ ≥ 1.5, and no single source of demand accounts for more than 42.4% of the employment across them, the largest being visitor economy. Demand reaches this base from more than one market rather than from a single one.
  • Attraction whitespace: 3 sub-sectors register LQ < 0.5 with at least 50 employed and clear the local siting screen on energy cost, freight access and land base, candidates for diversification or recruitment depending on labor-market fit.
Source: BLS QCEW sub-sector Location Quotients.
Hawaii County's Top Sectors by Workforce Share
Each rectangle's area is proportional to that sector's share of total private-sector employment across all NAICS supersectors. Hover for exact employment.
Source: Bureau of Labor Statistics QCEW 2024 Annual · Private sector, NAICS supersectors

Housing & Affordability

Census ACS · HUD Fair Market Rents FY2026

Housing Overview

Source: Census Bureau ACS 2020-2024 5-Year Estimates · Tables B25001, B25077, B25064, B25004
$519,300 up from the baseline named below
Median Home Value vs 2019
$1,510 up from the baseline named below
Rent/Mo vs 2019
74% up from the baseline named below
Owner-Occ vs 2019
18.4% down from the baseline named below
Vacancy vs 2019
3.5% available
for rent or sale
6.6x
Home Value to Income Ratio - Stretched
vs. ~4.1x national average
Based on available federal declaration records, this 2020-2024 window includes a federally declared fire in 2023; a few measures here may reflect that and are best read with it in mind.

HUD Fair Market Rents

HUD publishes these by FMR area, which may cover more than one county · Source: HUD · Fair Market Rents FY2026 · Affordability threshold and renter cost burden from Census ACS B25119, B25070
Studio
$1,592/mo
1 Bedroom
$1,603/mo
2 Bedroom
$2,076/mo
3 Bedroom
$2,622/mo
4 Bedroom
$3,024/mo
30% of monthly median renter household income (~$1,367/mo, from a renter median of $54,668) · rents above this line are typically considered cost-burdened.
Measured: 44.3% of renter households already pay 30% or more of income on rent, and 23.4% pay 50% or more.
Key Takeaways
  • Stretched market: Home value to income ratio of 6.6x is well above the ~4.1x national average; attainable workforce housing may be a recruitment friction.
  • High home ownership: 74% owner-occupied; rental supply may be tight for incoming workers.
  • Elevated vacancy: 18.4% of housing units are vacant, above the Hawaii rate of 13.3%, and down from 20.9% in 2019.
  • Mostly second homes: seasonal, recreational and occasional-use units are 45.7% of vacant units, so the headline rate is not available supply.
  • Genuinely available supply: units listed for rent or for sale are 19% of the vacant stock, or 3.5% of all housing units against the 18.4% headline vacancy rate. That is the figure to plan an incoming employer's housing against, and the gap between the two is the redevelopment and conversion opportunity.
  • Rent affordability gap: None of the 5 HUD Fair Market Rent bedroom sizes sit below what a household on the median renter income of $54,668 can pay without cost burden (~$1,367/mo), and 44.3% of renter households are already cost-burdened, 23.4% severely so; workforce housing cost burden warrants attention.
Source: Census ACS housing tables + HUD Fair Market Rents.

Workforce Pipeline

Labor force readiness, commuting, and workforce composition

Labor Market Overview

Source: Census ACS 2020-2024 · Tables B01001, B23001, B23025, B08303, B08301
114,330 down from the baseline named below
Working Age (18-64) vs 2019
Mean Commute 1 min above national avg
27.4 min
Work From Home vs 15.1% national
12.1%
Prime-Age Employed (25-54)
75.6%
of prime-age population
Prime-age rate numerator is civilian employed (B23001); the denominator is total population aged 25-54 (B01001), which also includes armed forces.
Labor force participation rate: 56.5%, the labor force as a share of the population aged 16 and over (ACS B23025) 56% Participation
of population age 16 and over (167,969)
down from 2019 vs 2019

Education & Talent Pipeline

Source: Census ACS 2020-2024 · Table B15003 · College Scorecard
Bachelor's+
31.4% up from 2019 vs 2019
HS Diploma+
93.2% up from 2019 vs 2019
Institutions in Hawaii County
1 institution in Hawaii County reporting credentials to College Scorecard
Credentials awarded in Hawaii County
9/yr
Mauna Loa Helicopters 9/yr

Aging Workforce

Source: Census Bureau ACS · Derived from age & employment tables
24.4%
55-64 of working-age population (18-64)
Same cohort is 13.6% of total population, the basis used in the Demographics cohort chart.
Elevated retirement risk, above the 20% threshold. Succession planning recommended.

Workforce by Occupation

Source: Census ACS 2020-2024 · Table C24010 · Civilian employed population 16+
Management / Professional
36.2%
Service
24.7%
Sales & Office
19.7%
Construction / Maint.
10.8%
Production / Transport
8.6%
Bars are drawn on a 0% to 40% axis, so bar length is proportional to actual share. Labels give each group's share of 88,781 employed workers.
Key Takeaways
  • Succession risk is real: 24.4% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
  • Low participation: 56.5% labor force participation against a labor force that grew 0.8% between 2019 and 2024, so workforce development programs may unlock additional supply.
  • Talent pipeline: 1 institution in Hawaii County awards 9 credentials a year. Employers drawing from a wider labor shed should read this alongside institutions outside the county, which this page does not aggregate.
Source: ACS workforce data and College Scorecard.

AI Insights

Sample output. Pulse AI analysis draws on 10 federal data sources.

Sample AI Insight

Hawaii County shows strong potential for scenic and sightseeing transportation attraction, with a 49.16x concentration and 672 jobs in this sub-sector. It ranks in the top decile nationally. Near-term succession risk is elevated, with 24.4% of the working-age population within 10 years of retirement age.

The concentrated base spans scenic and sightseeing transportation, accommodation, and crop production, and no single source of demand accounts for more than 42.4% of the employment across them, the largest being visitor economy. Supply-chain recruitment has more than one demand base to work from.

Industry Shift Analysis

Manufacturing Automation Risk
High
Healthcare Growth Forecast
+4.2% CAGR
Remote Work Migration
67/100

Prospect Match Scores

Advanced Manufacturing
92/100
Life Sciences
84/100
Data Centers
71/100
Illustrative example

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Data Sources

Updated from official federal government data.

Census ACS 5-Year2024
BLS QCEW2024 annual
BLS LAUS2025 annual
BEA Regional GDP2024
BEA Regional Price Parity2024
Census CBP2023
HUD Fair Market RentsFY2026
FCC Broadband Map2024
USAspending.govFY2026
College ScorecardAY 2022-23

American Community Survey figures on this page are 2020-2024 five-year averages rather than single-year counts. A five-year estimate pools 60 months of survey responses, so each value describes the period as a whole.

Frequently Asked Questions

Key economic and demographic figures for Hawaii County, Hawaii, from federal data sources.

What is the population of Hawaii County, Hawaii?

205,769 (U.S. Census Bureau, ACS 5-Year Estimates).

What is the median household income in Hawaii County, Hawaii?

$78,639 in nominal dollars (U.S. Census Bureau, ACS 5-Year Estimates). Adjusted for local prices using the BEA all-items regional price parity for Hawaii (110.0 against a national average of 100), that is $71,490 at national average prices. BEA publishes regional price parity at state level; there is no county-level figure.

What is the unemployment rate in Hawaii County, Hawaii?

2.7% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).

What is the GDP of Hawaii County, Hawaii?

$12.2B (U.S. Bureau of Economic Analysis, CAGDP2).