San Francisco County, California
Demographics & Population
Census Bureau American Community Survey 2020-2024 · 5-Year Estimates
Household Income
Population Profile
Educational Attainment
Employment Overview
- Income premium: Households earn well above the national median, supporting strong retail and housing markets.
- Cost of living erodes income: Local prices run 15.6% above the national average, so the nominal median of $140,970 is worth $121,946 at national average prices. BEA publishes price parity at metro level, not county level.
- Talent advantage: Bachelor's-or-higher attainment exceeds the national average by 24.6 pts, supports knowledge-economy and tech attraction.
Economy & Industry
Bureau of Labor Statistics QCEW · Bureau of Economic Analysis
- Largest private-sector industry: Professional, Scientific, and Technical Services employs 128,489 workers (25.2% of tracked sectors), at an average wage of $345,972. Every industry figure on this page is private sector; government employs a further 110,437 and is counted separately.
- Economic scale: Regional GDP of $268.3B (2024).
- Wage stratification: Finance and Insurance averages $407,326 while Accommodation and Food Services averages $49,480, a 8.2x spread in the same local economy, with implications for workforce development and talent strategy.
EP customers get year-over-year deltas, WARN notices, and SEC filings for every sector tracked above, surfaced as proactive alerts, not after-the-fact news.
Industry Concentration
Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.
Cluster Depth
Attraction Opportunities
- Top specialization: Web Search Portals, Libraries, and Archives concentrates at 13.32x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
- Cluster depth: 14 sub-sectors register LQ ≥ 1.5, and no single source of demand accounts for more than 44.7% of the employment across them, the largest being business and professional services. Demand reaches this base from more than one market rather than from a single one.
- Attraction whitespace: 5 sub-sectors register LQ < 0.5 with at least 50 employed and clear the local siting screen on energy cost, freight access and land base, candidates for diversification or recruitment depending on labor-market fit.
Housing & Affordability
Census ACS · HUD Fair Market Rents FY2026
Housing Overview
for rent or sale
HUD Fair Market Rents
- Stretched market: Home value to income ratio of 9.9x is well above the ~4.1x national average; attainable workforce housing may be a recruitment friction.
- Renter-majority market: 38.2% owner-occupied; flexible labor mobility but consider home-buying pipeline if attracting families.
- Elevated vacancy: 12.2% of housing units are vacant, above the California rate of 7.5%, and up from 8.9% in 2019.
- Vacancy composition: the largest vacancy category is units for rent at 32.1% of vacant units, with seasonal and recreational use at 16.9%.
- Genuinely available supply: units listed for rent or for sale are 35.2% of the vacant stock, or 4.3% of all housing units against the 12.2% headline vacancy rate. That is the figure to plan an incoming employer's housing against, and the gap between the two is the redevelopment and conversion opportunity.
- Affordable rent tiers: 1 of 5 HUD Fair Market Rent bedroom sizes sit below what a household on the median renter income of $112,757 can pay without cost burden (~$2,819/mo), and 37.8% of renter households are measured as cost-burdened.
Workforce Pipeline
Labor force readiness, commuting, and workforce composition
Labor Market Overview
Education & Talent Pipeline
Aging Workforce
Workforce by Occupation
- Healthy participation: 69.6% labor force participation reflects a steady, available local workforce.
- Talent pipeline: the 6 largest of 15 institutions in San Francisco County award 18,744 credentials a year. Employers drawing from a wider labor shed should read this alongside institutions outside the county, which this page does not aggregate.
AI Insights
Sample output. Pulse AI analysis draws on 10 federal data sources.
San Francisco County shows strong potential for web search portals, libraries, and archives attraction, with a 13.32x concentration and 10,345 jobs in this sub-sector. It ranks in the top decile nationally.
The concentrated base spans web search portals, libraries, and archives, computing infrastructure providers and data processing, and internet publishing and broadcasting, and no single source of demand accounts for more than 44.7% of the employment across them, the largest being business and professional services. Supply-chain recruitment has more than one demand base to work from.
Industry Shift Analysis
Prospect Match Scores
Take it further
AI Insights: Built into ExecutivePulse. Continuous analysis tied to your own pipeline: industry-shift signals, prospect matches, retention prompts.
Managed Services: Prefer to hand it off? Our team delivers the analysis and consulting for you.
Schedule a DemoData Sources
Updated from official federal government data.
American Community Survey figures on this page are 2020-2024 five-year averages rather than single-year counts. A five-year estimate pools 60 months of survey responses, so each value describes the period as a whole.
Frequently Asked Questions
Key economic and demographic figures for San Francisco County, California, from federal data sources.
What is the population of San Francisco County, California?
830,235 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the median household income in San Francisco County, California?
$140,970 in nominal dollars (U.S. Census Bureau, ACS 5-Year Estimates). Adjusted for local prices using the BEA all-items regional price parity for San Francisco-Oakland-Fremont, CA (115.6 against a national average of 100), that is $121,946 at national average prices. BEA publishes regional price parity at metro level; there is no county-level figure.
What is the unemployment rate in San Francisco County, California?
4.1% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).
What is the GDP of San Francisco County, California?
$268.3B (U.S. Bureau of Economic Analysis, CAGDP2).
