Kern County, California
Demographics & Population
Census Bureau American Community Survey 2020-2024 · 5-Year Estimates
Household Income
Population Profile
Educational Attainment
Employment Overview
- Income gap: Households earn meaningfully less than the national median, which directly affects retail demand, housing absorption, and tax base.
- Below the state median: Median household income runs $28,912 (29.2%) under the California median, so statewide income averages overstate local household buying power.
- Elevated poverty: At 19.1%, the rate is in economically distressed territory and supports federal funding narratives (CDFI, NMTC, EDA).
- Talent gap: Bachelor's-or-higher attainment trails the national average by 16.9 pts, relevant for advanced-services attraction strategy.
- Young population: Median age of 33 is materially below the U.S. norm, a workforce pipeline asset.
Economy & Industry
Bureau of Labor Statistics QCEW · Bureau of Economic Analysis
- Largest private-sector industry: Agriculture, Forestry, Fishing and Hunting employs 50,805 workers (21.2% of tracked sectors), at an average wage of $40,342. Every industry figure on this page is private sector; government employs a further 73,557 and is counted separately.
- Economic scale: Regional GDP of $63.1B (2024).
- Wage stratification: Professional, Scientific, and Technical Services averages $87,252 while Accommodation and Food Services averages $29,476, a 3.0x spread in the same local economy, with implications for workforce development and talent strategy.
EP customers get year-over-year deltas, WARN notices, and SEC filings for every sector tracked above, surfaced as proactive alerts, not after-the-fact news.
Industry Concentration
Location Quotient measures regional specialization vs. national average. LQ > 1.0 = concentrated.
Cluster Depth
Attraction Opportunities
- Top specialization: Support Activities for Agriculture and Forestry concentrates at 50.54x the national norm, top-decile concentration, the kind of signature sector that defines a region's economic identity to site selectors.
- Cluster depth: 13 sub-sectors register LQ ≥ 1.5, but 59.2% of the employment across them depends on one source of demand: resource and agricultural commodities. Read the count as depth within that single demand base rather than as spread across separate ones.
- Attraction whitespace: 4 sub-sectors register LQ < 0.5 with at least 50 employed and clear the local siting screen on energy cost, freight access and land base, candidates for diversification or recruitment depending on labor-market fit.
Housing & Affordability
Census ACS · HUD Fair Market Rents FY2026
Housing Overview
for rent or sale
HUD Fair Market Rents
- In line with national: Home value to income ratio of 4.8x sits near the ~4.1x national average; affordability is neither a clear advantage nor a recruitment friction.
- Affordable rent tiers: 2 of 5 HUD Fair Market Rent bedroom sizes sit below what a household on the median renter income of $46,101 can pay without cost burden (~$1,153/mo), and 52.6% of renter households are measured as cost-burdened.
Workforce Pipeline
Labor force readiness, commuting, and workforce composition
Labor Market Overview
Education & Talent Pipeline
Aging Workforce
Workforce by Occupation
- Low participation: 58.8% labor force participation against a labor force that grew 5.2% between 2019 and 2024, so workforce development programs may unlock additional supply.
- Talent pipeline: the 6 largest of 9 institutions in Kern County award 13,624 credentials a year. Employers drawing from a wider labor shed should read this alongside institutions outside the county, which this page does not aggregate.
AI Insights
Sample output. Pulse AI analysis draws on 10 federal data sources.
Kern County shows strong potential for support activities for agriculture and forestry attraction, with a 50.54x concentration and 39,347 jobs in this sub-sector. It ranks in the top decile nationally.
Most of the employment across the concentrated sub-sectors traces back to a single source of demand. Resource and agricultural commodities accounts for 59.2% of it, with support activities for agriculture and forestry the largest single sub-sector at 40.6%. Recruitment that widens the demand base changes that exposure; recruitment inside the same base deepens it.
Industry Shift Analysis
Prospect Match Scores
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Schedule a DemoData Sources
Updated from official federal government data.
American Community Survey figures on this page are 2020-2024 five-year averages rather than single-year counts. A five-year estimate pools 60 months of survey responses, so each value describes the period as a whole.
Frequently Asked Questions
Key economic and demographic figures for Kern County, California, from federal data sources.
What is the population of Kern County, California?
915,075 (U.S. Census Bureau, ACS 5-Year Estimates).
What is the median household income in Kern County, California?
$70,210 in nominal dollars (U.S. Census Bureau, ACS 5-Year Estimates). Adjusted for local prices using the BEA all-items regional price parity for Bakersfield-Delano, CA (100.9 against a national average of 100), that is $69,584 at national average prices. BEA publishes regional price parity at metro level; there is no county-level figure.
What is the unemployment rate in Kern County, California?
9% (2025 annual average, U.S. Bureau of Labor Statistics, LAUS).
What is the GDP of Kern County, California?
$63.1B (U.S. Bureau of Economic Analysis, CAGDP2).
