Official Canadian Data
North Shore, Nova Scotia
Economic region · Population 165,526
18 Sources
Updated September 02, 2026
165,526
Population
$71,500
Median Income (CAD) · NS provincial
$84,000 national
6.6%
Unemployment
$65.3B
Provincial GDP (CAD)
71,800
Total Employment
37%
Bachelor's+ · NS provincial
39% national
Demographics & Population
Statistics Canada · 2021 Census of Population
Household Income
Source: Statistics Canada · 2021 Census of Population
Median Household Income
$71,500
Poverty Rate (LIM-AT)
16%
Low Income Measure, after tax · Nova Scotia 2024 · Canada: 12.5%
Median Income Comparison (CAD)
Nova Scotia$71,500
National$84,000
Community Snapshot
Source: Statistics Canada · 2021 Census of Population
165,526
Population (2025 estimate)
476,007
Total Dwellings (2021 Census, NS provincial)
Total Employment
71,800
Unemployment Rate StatCan LFS 2024 annual
6.6% +0.3 pts YoY
Avg Annual Wage Nova Scotia (provincial), SEPH 2025
$60,581 CAD
Industry Sectors
10
Age Distribution
0-14: 21,700
15-54: 73,185
55-64: 25,182
65+: 45,459
15-54: 73,185
55-64: 25,182
65+: 45,459
Visible Minority Composition
"Visible minority" is a Statistics Canada classification defined by the Employment Equity Act and refers to "persons, other than Aboriginal peoples, who are non-Caucasian in race or non-white in colour." "Not a visible minority" is the complement to the total visible minority population.
Top 6 groups shown; smaller groups are included in totals but not charted.
Indigenous Identity
4.7% identify as Indigenous
Indigenous identity per Statistics Canada Census 2021 (Table 98-10-0293): First Nations (North American Indian), Métis, and Inuk (Inuit), plus multiple and other Indigenous responses. Counts use census random rounding, so categories may not sum exactly to the total.
Nova Scotia's median household income sits 15% below the Canadian national median across 165,526 residents with a senior-skewed age structure (65+: 27.5%, 0-14: 13.1%).
Nova Scotia has 476,007 total dwellings and has experienced a population change of 5% since the previous census.
Source: Statistics Canada 2021 Census of Population via CensusMapper.ca
Key Takeaways
- Income gap: Households earn meaningfully less than the Canadian median, affecting consumer market depth.
- Aging population: Seniors (65+) outnumber youth (0-14); succession and senior-services demand.
Educational Attainment
Source: Statistics Canada · Table 37-10-0130 · Nova Scotia province-wide (ages 25-64) · Reference year 2025
93%
High School+
Canada: 93%
0.0 pts
37%
Bachelor's+
Canada: 39%
2.0 pts
14%
Graduate+
Canada: 14%
0.0 pts
Economy & Industry
Statistics Canada · Labour Force Survey · Provincial GDP
$65.3B
Provincial Gross Domestic Product (CAD)
Source: Statistics Canada · Provincial Economic Accounts
71,800
Total Employment
$60,581
Avg Wage (CAD) · provincial
$71,500
Median Income (NS prov.)
71,800
Total Employment
Source: StatCan Labour Force Survey
$60,581
Average Annual Wage (CAD) · Nova Scotia (provincial)
Source: Statistics Canada · Survey of Employment, Payrolls and Hours (14-10-0223), 2025. Payroll employees only. Published for provinces and territories; StatCan publishes no economic-region earnings.
Key Takeaways
- Largest sector: Wholesale and retail trade employs 13,700 workers (21.9% of the tracked sectors). tracked sectors", which claimed a regional, sector-weighted figure. It is neither: it is the SEPH all-industries aggregate for the parent province. ##}}
- Average wage: $60,581 CAD for payroll employees across Nova Scotia in 2025. StatCan publishes these earnings for provinces and territories only, so the provincial figure stands in for the region.
- Diversified base: Top 5 sectors are Wholesale and retail trade, Health care and social assistance, Manufacturing, Educational services, and Construction.
Source: Statistics Canada Labour Force Survey.
Housing & Rental Market
Statistics Canada Table 34-10-0133 (Rents) - Table 34-10-0127 (Vacancy) - Reference year 2025
Note: figures are single-year vintages. StatCan and CMHC do not publish ACS-style rolling 5-year housing averages, the long-form Census of Population every 5 years (2016, 2021) plays the equivalent precision role.
CMHC Average Rents by Bedroom
Source: Statistics Canada Table 34-10-0133 - 2025
19.7%
Annual Rent (2BR) as % of Median Household Income - Affordable
30% threshold = "cost-burdened" (CMHC / HUD convention). Computed from $1,172 average 2BR rent × 12 / $71,500 household income.
Bachelor
$796/mo
1 Bedroom
$926/mo
2 Bedroom
$1,172/mo
3+ Bedroom
$1,522/mo
30% of monthly median household income (~$1,788/mo), rents above this line are typically considered cost-burdened.
Note: CMHC Rental Market Survey figures cover the metropolitan area (CMA/CA) within this economic region, not the full region. CMHC surveys urban centres only.
Vacancy & Housing Stock
Source: Statistics Canada Table 34-10-0127 · CMHC Rental Market Survey
2.5%
CMHC Vacancy Rate (apartment structures of 6+ units)
Near the 3% balanced-market benchmark.
Total Dwellings Nova Scotia (provincial)
476,007
Avg 2BR Rent
$1,172/mo
Median Home Value Nova Scotia (provincial)
$250,000
Vacancy Rate
2.5%
Key Takeaways
- Affordable rental market: Annual 2BR rent eats 19.7% of median household income, well below the 30% cost-burdened threshold; supports talent attraction.
Source: CMHC RMS rent data and StatCan median household income.
Broadband & Connectivity
Innovation, Science and Economic Development Canada (ISED)
Broadband Coverage
Source: ISED National Broadband Data · share of locations with 50/10 Mbps available · Nova Scotia province-wide
Below-average broadband coverage across Nova Scotia, significant connectivity gaps. Statistics on 50/10 Mbps availability are published for locations without a breakdown below the province, so this is the province-wide share and not this region's own.
Industry Concentration
Location Quotient: industries where North Shore over- or under-indexes vs. the Canadian national average
Economic-region employment basis: NAICS supersector Location Quotients from Statistics Canada Labour Force Survey (Table 14-10-0466), computed vs. the national employment share. The spider chart plots 9 broad supersectors for cross-region comparability; the ranked list shows every concentrated sector, including resource industries not among the chart's fixed axes.
Attraction Opportunities - Below Average Industries
LQ < 0.5, below-average representation vs. national. Source: Statistics Canada Table 14-10-0466 (NAICS supersector employment)
0.39x
Professional, scientific and technical services
2,700 employed
Workforce & Labour
Labour force composition from Statistics Canada population estimates and employment data
Labour Summary
Source: StatCan LFS + Population Estimates
Total Employment
71,800
Avg Annual Wage Nova Scotia (provincial), SEPH 2025
$60,581 CAD
Working Age Pop
98,367
Youth (0-14)
21,700
Seniors (65+)
45,459
Dependency & Aging
Source: StatCan population estimates
28%
Seniors (65+) Share
Senior population exceeds youth, aging workforce risk. Succession planning and talent attraction recommended.
Youth / Senior Ratio
48:100
Aging Workforce
Source: StatCan 17-10-0150 · Population estimates by economic region, age
25.6%
55-64 of working-age (15-64)
Elevated retirement risk, above the 20% threshold. Succession planning recommended.
Workforce by Occupation
Source: Statistics Canada Table 14-10-0416 NOC 2021 broad categories (2025 - province-level)
Management / Professional
56.2%
Sales & Service
22.6%
Trades / Transport
15.3%
Natural Resources
2.6%
Manufacturing
3.4%
Bars scaled 2x for visual differentiation; percentage labels show actual share of 523,500 employed workers across Nova Scotia. Economic Region-level occupation data is not published by StatCan; this provincial breakdown is the closest available proxy.
Commute
Source: StatCan 2021 Census Table 98-10-0458
Mean Commute 4.0 min below national avg
19.7 min
Work From Home
Source: StatCan 2021 Census Table 98-10-0456
Worked At Home vs 24.3% national
13.5%
Census 2021 long-form: percent of employed labour force aged 15+ whose place of work is "at home".
Local Institutions
Source: Statistics Canada · Table 37-10-0277 · Postsecondary Enrolments
Named post-secondary institutions
Total students enrolled in the 2023/2024 academic year (StatCan Table 37-10-0277).
4,980students
Enrolment figures from Statistics Canada Table 37-10-0277 (2023/2024 academic year). Coverage limited to institutions in the ExecutivePulse crosswalk; smaller community colleges may not be listed.
Key Takeaways
- Working-age base: 98,367 residents aged 15-64 (59.4% of population) form the labour pool.
- Employment rate: 73% of working-age residents are employed (71,800 workers).
- Succession risk: Seniors (65+) outnumber youth (0-14); plan for retirements alongside attraction strategy.
- Succession risk is real: 25.6% of working-age residents are 55-64. Plan for retirements over the next decade and pair attraction strategy with talent retention.
Source: Statistics Canada Census 2021 + Labour Force Survey.
AI Insights
Sample output. Pulse AI analysis draws on 18 Canadian data sources.
Sample AI Insight
North Shore's industrial base is anchored by Wholesale and retail trade with 13,700 workers, followed by Health care and social assistance and Manufacturing. The region skews older: seniors outnumber youth, which has implications for succession planning and workforce transition strategy.
Illustrative example
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Data Sources
All data from official Canadian government APIs. Updated from official Canadian government data.
Statistics Canada Census 20212021
StatCan Labour Force Survey2025
StatCan LFS Unemployment Rate (14-10-0393)2024
StatCan SEPH Average Weekly Earnings (14-10-0223, provincial)2025
StatCan GDP Tables2024
CMHC Rental Market2025
CRTC Broadband Data2025
CensusMapper.ca2021
StatCan Education (37-10-0130)2025
StatCan Population (17-10-0150)2025
StatCan Postsecondary Enrolments (37-10-0277)2024
StatCan Top Occupations (14-10-0416)2025
StatCan Commute (98-10-0457/0458)2021
StatCan Place of Work (98-10-0455/0456)2021
StatCan Low Income (11-10-0135)2024
StatCan Visible Minority (98-10-0352)2021
StatCan Indigenous Identity (98-10-0293)2021
StatCan Population and Dwelling Counts (98-10-0001, provincial)2021
Frequently Asked Questions
Key economic and demographic figures for North Shore, Nova Scotia, from Statistics Canada.
What is the population of North Shore, Nova Scotia?
165,526 (Statistics Canada, Population Estimates, Table 17-10-0150).
What is the median household income in North Shore, Nova Scotia?
$71,500 (Statistics Canada, Census 2021, Nova Scotia provincial).
What is the unemployment rate in North Shore, Nova Scotia?
6.6% (Statistics Canada, Labour Force Survey, Table 14-10-0393).
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