ExecutivePulse
Official Canadian Data

Southeast, Manitoba

Economic region · Population 145,963
17 Sources Updated September 02, 2026
145,963
Population
$79,500
Median Income (CAD) · MB provincial
$84,000 national
4.2%
Unemployment
$96.1B
Provincial GDP (CAD)
75,200
Total Employment
35%
Bachelor's+ · MB provincial
39% national

Demographics & Population

Statistics Canada · 2021 Census of Population

Household Income

Source: Statistics Canada · 2021 Census of Population
Median Household Income
$79,500
Poverty Rate (LIM-AT)
15.3%
Low Income Measure, after tax · Manitoba 2024 · Canada: 12.5%
Median Income Comparison (CAD)
Manitoba$79,500
National$84,000

Community Snapshot

Source: Statistics Canada · 2021 Census of Population
145,963
Population (2025 estimate)
571,528
Total Dwellings (2021 Census, MB provincial)
Total Employment
75,200
Unemployment Rate StatCan LFS 2024 annual
4.2% +0.3 pts YoY
Avg Annual Wage Manitoba (provincial), SEPH 2025
$61,008 CAD
Industry Sectors
10
Age Distribution
0-14: 20.6% (29,999 residents) 15-54: 50.3% (73,419 residents) 55-64 (near retirement): 11.8% (17,168 residents) 65+: 17.4% (25,377 residents) 37.8 Avg Age
0-14: 29,999
15-54: 73,419
55-64: 17,168
65+: 25,377
Visible Minority Composition
Filipino 1.8%
Black 1%
South Asian 0.8%
Latin American 0.4%
Visible minority, n.i.e. 0.2%
Multiple visible minorities 0.2%
Not a visible minority(complement) 95.1%
"Visible minority" is a Statistics Canada classification defined by the Employment Equity Act and refers to "persons, other than Aboriginal peoples, who are non-Caucasian in race or non-white in colour." "Not a visible minority" is the complement to the total visible minority population. Top 6 groups shown; smaller groups are included in totals but not charted.
Indigenous Identity
15.8% identify as Indigenous
Métis 11.7%
First Nations 3.8%
Multiple Indigenous responses 0.2%
Indigenous responses, n.i.e. 0.1%
Indigenous identity per Statistics Canada Census 2021 (Table 98-10-0293): First Nations (North American Indian), Métis, and Inuk (Inuit), plus multiple and other Indigenous responses. Counts use census random rounding, so categories may not sum exactly to the total.
Manitoba's median household income sits 5% below the Canadian national median across 145,963 residents with a working-age-skewed age structure (65+: 17.4%, 0-14: 20.6%). Manitoba has 571,528 total dwellings and has experienced a population change of 5% since the previous census.
Source: Statistics Canada 2021 Census of Population via CensusMapper.ca
Key Takeaways
  • Income near the national median: Median household income tracks the Canadian median, indicating a broad-based consumer market.

Educational Attainment

Source: Statistics Canada · Table 37-10-0130 · Manitoba province-wide (ages 25-64) · Reference year 2025
92%
High School+
Canada: 93%
1.0 pts
35%
Bachelor's+
Canada: 39%
4.0 pts
11%
Graduate+
Canada: 14%
3.0 pts

Economy & Industry

Statistics Canada · Labour Force Survey · Provincial GDP

$96.1B
Provincial Gross Domestic Product (CAD)
Source: Statistics Canada · Provincial Economic Accounts
75,200
Total Employment
$61,008
Avg Wage (CAD) · provincial
$79,500
Median Income (MB prov.)
75,200
Total Employment
Source: StatCan Labour Force Survey
$61,008
Average Annual Wage (CAD) · Manitoba (provincial)
Source: Statistics Canada · Survey of Employment, Payrolls and Hours (14-10-0223), 2025. Payroll employees only. Published for provinces and territories; StatCan publishes no economic-region earnings.

Top Industries by Employment

Source: Statistics Canada · Labour Force Survey
Top industries by employment in Southeast.
IndustryEmploymentShare of Top Sectors
1Construction
10,100 15.8%
2Health care and social assistance
9,300 14.6%
3Wholesale and retail trade
8,200 12.8%
4Manufacturing
7,000 11%
5Educational services
6,500 10.2%
6Transportation and warehousing
5,700 8.9%
7Public administration
4,700 7.4%
8Other services (except public administration)
4,200 6.6%
9Finance, insurance, real estate, rental and leasing
4,100 6.4%
10Professional, scientific and technical services
4,100 6.4%
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Key Takeaways
  • Largest sector: Construction employs 10,100 workers (15.8% of the tracked sectors).
  • tracked sectors", which claimed a regional, sector-weighted figure. It is neither: it is the SEPH all-industries aggregate for the parent province. ##}}
  • Average wage: $61,008 CAD for payroll employees across Manitoba in 2025. StatCan publishes these earnings for provinces and territories only, so the provincial figure stands in for the region.
  • Diversified base: Top 5 sectors are Construction, Health care and social assistance, Wholesale and retail trade, Manufacturing, and Educational services.
Source: Statistics Canada Labour Force Survey.

Southeast's Top Sectors by Workforce Share

Each rectangle's area is proportional to that sector's share of the top sectors. Hover for exact employment.
Source: Statistics Canada Labour Force Survey · NAICS supersectors

Housing & Rental Market

Statistics Canada Table 34-10-0133 (Rents) - Table 34-10-0127 (Vacancy) - Reference year 2025

Note: figures are single-year vintages. StatCan and CMHC do not publish ACS-style rolling 5-year housing averages, the long-form Census of Population every 5 years (2016, 2021) plays the equivalent precision role.

CMHC Average Rents by Bedroom

15.0%
Annual Rent (2BR) as % of Median Household Income - Affordable
30% threshold = "cost-burdened" (CMHC / HUD convention). Computed from $991 average 2BR rent × 12 / $79,500 household income.
Bachelor
$792/mo
1 Bedroom
$944/mo
2 Bedroom
$991/mo
3+ Bedroom
$1,402/mo
30% of monthly median household income (~$1,988/mo), rents above this line are typically considered cost-burdened.
Note: CMHC Rental Market Survey figures cover the metropolitan area (CMA/CA) within this economic region, not the full region. CMHC surveys urban centres only.

Vacancy & Housing Stock

Source: Statistics Canada Table 34-10-0127 · CMHC Rental Market Survey
2.8%
CMHC Vacancy Rate (apartment structures of 6+ units)
Near the 3% balanced-market benchmark.
Total Dwellings Manitoba (provincial)
571,528
Avg 2BR Rent
$991/mo
Median Home Value Manitoba (provincial)
$304,000
Vacancy Rate
2.8%
Key Takeaways
  • Affordable rental market: Annual 2BR rent eats 15.0% of median household income, well below the 30% cost-burdened threshold; supports talent attraction.
Source: CMHC RMS rent data and StatCan median household income.

Broadband & Connectivity

Innovation, Science and Economic Development Canada (ISED)

Broadband Coverage

Source: ISED National Broadband Data · share of locations with 50/10 Mbps available · Manitoba province-wide
77% Coverage
Moderate broadband coverage across Manitoba, some underserved areas. Statistics on 50/10 Mbps availability are published for locations without a breakdown below the province, so this is the province-wide share and not this region's own.

Industry Concentration

Location Quotient: industries where Southeast over- or under-indexes vs. the Canadian national average

Economic-region employment basis: NAICS supersector Location Quotients from Statistics Canada Labour Force Survey (Table 14-10-0466), computed vs. the national employment share. The spider chart plots 9 broad supersectors for cross-region comparability; the ranked list shows every concentrated sector, including resource industries not among the chart's fixed axes.

Concentrated Industries
Source: Statistics Canada Table 14-10-0466 · NAICS supersector employment (Labour Force Survey), LQ computed vs. the national employment share.
Construction
1.74x
10,100
Other services (except public administration)
1.52x
4,200
Key Takeaways
  • Top specialization: Construction concentrates at 1.74x the national norm.
Source: StatCan Labour Force Survey (Table 14-10-0466), NAICS supersector employment.

Workforce & Labour

Labour force composition from Statistics Canada population estimates and employment data

Source: StatCan Table 17-10-0137
90,587
Working Age (15-64)
Employment rate: 83% of working-age population (15-64) 83% Employment Rate

Labour Summary

Source: StatCan LFS + Population Estimates
Total Employment
75,200
Avg Annual Wage Manitoba (provincial), SEPH 2025
$61,008 CAD
Working Age Pop
90,587
Youth (0-14)
29,999
Seniors (65+)
25,377

Dependency & Aging

Source: StatCan population estimates
17%
Seniors (65+) Share
Youth / Senior Ratio
118:100

Aging Workforce

Source: StatCan 17-10-0150 · Population estimates by economic region, age
19%
55-64 of working-age (15-64)

Workforce by Occupation

Source: Statistics Canada Table 14-10-0416 NOC 2021 broad categories (2025 - province-level)
Management / Professional
55.1%
Sales & Service
20.9%
Trades / Transport
17%
Natural Resources
1.7%
Manufacturing
5.2%
Bars scaled 2x for visual differentiation; percentage labels show actual share of 736,200 employed workers across Manitoba. Economic Region-level occupation data is not published by StatCan; this provincial breakdown is the closest available proxy.

Commute

Source: StatCan 2021 Census Table 98-10-0458
Mean Commute 2.6 min above national avg
26.3 min

Work From Home

Source: StatCan 2021 Census Table 98-10-0456
Worked At Home vs 24.3% national
15.9%
Census 2021 long-form: percent of employed labour force aged 15+ whose place of work is "at home".
Key Takeaways
  • Working-age base: 90,587 residents aged 15-64 (62.1% of population) form the labour pool.
  • Employment rate: 83% of working-age residents are employed (75,200 workers).
Source: Statistics Canada Census 2021 + Labour Force Survey.

AI Insights

Sample output. Pulse AI analysis draws on 17 Canadian data sources.

Sample AI Insight

Southeast's industrial base is anchored by Construction with 10,100 workers, followed by Health care and social assistance and Wholesale and retail trade.

Illustrative example

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Data Sources

All data from official Canadian government APIs. Updated from official Canadian government data.

Statistics Canada Census 20212021
StatCan Labour Force Survey2025
StatCan LFS Unemployment Rate (14-10-0393)2024
StatCan SEPH Average Weekly Earnings (14-10-0223, provincial)2025
StatCan GDP Tables2024
CMHC Rental Market2025
CRTC Broadband Data2025
CensusMapper.ca2021
StatCan Education (37-10-0130)2025
StatCan Population (17-10-0150)2025
StatCan Top Occupations (14-10-0416)2025
StatCan Commute (98-10-0457/0458)2021
StatCan Place of Work (98-10-0455/0456)2021
StatCan Low Income (11-10-0135)2024
StatCan Visible Minority (98-10-0352)2021
StatCan Indigenous Identity (98-10-0293)2021
StatCan Population and Dwelling Counts (98-10-0001, provincial)2021

Frequently Asked Questions

Key economic and demographic figures for Southeast, Manitoba, from Statistics Canada.

What is the population of Southeast, Manitoba?

145,963 (Statistics Canada, Population Estimates, Table 17-10-0150).

What is the median household income in Southeast, Manitoba?

$79,500 (Statistics Canada, Census 2021, Manitoba provincial).

What is the unemployment rate in Southeast, Manitoba?

4.2% (Statistics Canada, Labour Force Survey, Table 14-10-0393).